Anna Gracie

Experience

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  Entrepreneur

  Apr 2012 - Jan 2013

  Personal Assistant to a Professional Dog Handler

  Balanced many tasks at once Cared for at least ten dogs at a given time Personal able with clients Prompt with completed tasks in order to compete the next in a timely manner Able to remain calm in stressful situations Able to work and maintain punctuality alone

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  THE AUDREY HERMAN SPOTLIGHTERS THEATRE, INC.

  Jun 2015 - Aug 2015

  Summer Intern

  A Teaching Assistant for the Musical Theater Department.

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  Doggy Styles Pet Salon

  Sept 2015 - Mar 2016

  Receptionist

  Dealing with a large client baseKeeping track and editing schedulesTime management

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  Bray Entertainment

  Jan 2016 - Mar 2016

  Casting Intern

  Research and Development.

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  New Jersey Theatre Alliance

  Mar 2016 - Jun 2016

  Digital Marketing Intern
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  McCarter Theatre

  Aug 2016 - Apr 2017

  Marketing and Special Events Intern

  -Handled Student Matinee coordination, correspondence, and ticket booking with Tessitura-Events assistant for group sizes of 15 to 100: McCarter Theatre Pride Night, Girls Night and other events-Conduct a variety of grassroots research and targeted outreach for specific campaigns. - Process purchase orders and credit card reconciliations for the Marketing department- Coordinate Marketing efforts for McCarter’s Internship program through social media platforms, research, and targeted outreach. Show less

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  Westminster Kennel Club

  Jul 2017 - Jan 2022

  Digital Marketing Manager

  - Curated content, produced copy, implemented digital campaigns and managed all of the WKC’s social accounts: Facebook (450K) Twitter (63K), Instagram (94K), Twitter Spaces, Youtube and Clubhouse.- Tailored photo/video content based on native platform analytics and in house produced social reports for the team- Worked closely with the GLOW social media agency for community management, strategy implementation, and on-the-ground content capturing.- Managed the WKC website year round with updates, additions, re design and analytics. - Collaborated with FOX SPORTS Digital Team to enhance streaming capabilities, organization and distribution.- Proactively launched an E-Newsletter that ran bi weekly and monthly depending on time of year and needs. Garnered 1.4M in Reach from this show season; Average click rate of 28% newsletter due to broken out segments, and specific audience targeting between our exhibitors and spectators.- Promoted the APP on our social platforms and E-Newsletter. During the show this year gained 6.7K new app installations.-Researched information on over 200 Best of Breed winners for FOX SPORTS Broadcast day of the show.- Served as a liaison and assistant for FOX live broadcast, onsite talent and production team for onsite interviews and promotional shoots.- Provided support for the NETFLIX episode of “7 Days Out”, and the FOX production of CROWNED.- Assisted the year-round effort to promote the WKC organization as a forward-thinking, health and education-focused dog organization.- Promoted the WKC brand through partnerships such as American Heart Association and The Dogist.- Assisted in creating, implementing, and analytics for digital campaigns for high-paying sponsors such as Embark, Cosequin, Purina Pro Plan, Trupanion, Aviation Gin, and The Home Depot.- Worked on content creative, creative copy and collaborated internally along with GLOW social agency for all Sponsors, resulting in 7.7M Impressions this past year. Show less

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  Strava

  Jan 2022 - Dec 2022

  Partner Operations Coordinator

  - Seamlessly worked cross-functionally between 5 global departments; (Copywriting, CRM, Business, Sales, Ops, and Marketing teams.- Launched over 20+ emails and 70+ infeed ad units within the Strava App - Responsible for end-to-end support of 50+ partner campaigns, internal and external marketing campaigns- Played a key role in project management of partner campaigns for some of the company’s highest-paying brands; Hydrow, Corepower, The North Face, Adidas, etc. - Weekly tracking and maintenance of all in-feed advertising units- Provided launch support for over five new partnerships Show less

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  FOX Sports

  Jun 2022 - Jul 2022

  Broadcast Assistant

  Assisted on the Westminster Kennel Club Dog Show broadcast on FS1 in June 2022.- Organizing pre-show interviews for the broadcast- Organized and facilitated extras from pre-show bumpers and promotions for the FS1 broadcast- Assisted FOX Directors in graphics and information for live multi-hour telecast - Provided knowledge and guidance in the dog sport world-Served as a liaison and assistant for FOX live broadcast, onsite talent, and production team for onsite interviews and promotional shoots. Show less

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  Westminster Kennel Club

  Mar 2023 - now

  - Responsible for end-to-end support of 10+ partner campaigns, internal and on-site/during event marketing campaigns- Played a crucial role in project management of 10 + partner campaigns for WKC's most prestigious brands: Purina Pro Plan, Embark, Cosequin, and Trupanion. Ranging from digital communications, social franchises, and on-site activations.- Assisted in the launch of two new partnerships in 2023 with ECOVACS Robotics and Playology- Served as liaison between GLOW social agency and internal teams Show less

  • Manager of Sponsorships

    Jul 2023 - now

  • Sponsor Communications Manager- Contract

    Mar 2023 - Jun 2023