
Timeline
About me
Graduate of Loyola University Maryland | CIENT Master’s Student at Penn State’s Smeal College of Business | Aspiring Brand Strategist
Education
Dis - study abroad
2023 - 2023Communication, generalDid you know that the number of American students who study abroad represents only 2.7% of American university students who attend four-year and above institutions? I was beyond fortunate enough to spend almost five months in a city of my dreams, Copenhagen, Denmark. Through its unique blend of progressive culture, emphasis on work-life balance, and sustainability ethos, I could engage with diverse perspectives and embrace Denmark's rich history. I took four courses abroad taught by… Show more Did you know that the number of American students who study abroad represents only 2.7% of American university students who attend four-year and above institutions? I was beyond fortunate enough to spend almost five months in a city of my dreams, Copenhagen, Denmark. Through its unique blend of progressive culture, emphasis on work-life balance, and sustainability ethos, I could engage with diverse perspectives and embrace Denmark's rich history. I took four courses abroad taught by Danish experts, with a primary educational tactics of immersive travel, discussion, and cultural experiences. Spent a transformative, intensive, and deeply eye-opening time in Poland and Germany as a part of my core class studying the Holocaust and genocide and their profound impacts and historical implications. Show less
Loyola university maryland
2020 - 2024Bachelor of arts - ba communication (digital media/advertising and public relations) and marketing minorActivities and Societies: Activities include: Public Relations Student Society of America (PRSSA), Lambda Pi Eta (National Communications Honor Society), Alpha Delta Sigma (National Advertising Honor Society), Co-President of Her Campus LUM, and Chapel Choir Whelan Medalist Communication Department Medalist Cumulative GPA: 4.0
Villa maria academy high school
2016 - 2020Activities and Societies: National Honor Society, French Honor Society, Tri-M Music Honor Society, Quill and Scroll Honor Society, Malvern Theater Society, Madrigals, Chorus, Music Ministry, Peer Ministry, and Diversity and Inclusion Committee
Penn state university
2025 - 2025Master of management: m. mgt. master of management in corporate innovation and entrepreneurshipConcentrating in Business Management and B2B Marketing
Experience
Panera bread
May 2021 - Aug 2022AssociateAccurately measured and assembled ingredients according to company standards. Ensured the quality of food items adhered to established preparation procedures. Monitored and maintained proper levels of ingredients minimizing waste and ensuring smooth workflow during peak hours. Worked closely with other team members and managers to coordinate efficient food preparation process along with supporting other kitchen stations during busy periods as needed. Received acknowledgment for collaborative efforts and teamwork. Show less
Her campus media
Aug 2021 - May 2024Her Campus Media is an online media organization founded by three Harvard University students in 2009. Since then, the organization has become a global community focusing on providing content relevant to the college experience for women. There are over 400+ chapters across various college campuses nationwide with Loyola's chapter starting in 2020. I was one of two correspondents, and over a span of two years, I successfully managed three teams, including writing, social media, and events/marketing. My primary responsibilities included fostering a sense of empowerment through community, hosting bonding events, achieving short-term and long-term chapter goals, reporting to Her Campus Headquarters weekly, and collaborating with other organizations on campus. Seeing our chapter grow was one of my most prized personal achievements. Show less
Chapter President
May 2022 - May 2024Social Media Coordinator
Aug 2021 - May 2022
Everlane
Jun 2023 - Sept 2023Retail ambassadorProvided customer service by engaging with customers, addressing inquiries, and ensuring a positive shopping experience. Offered product knowledge and styling advice to assist clients in making confident purchase decisions. Implemented effective upselling and cross-selling strategies to maximize average transaction value. Collaborated with team members to achieve collective goals and contribute to a cohesive work environment. Assisted in managing inventory levels and stock levels to meet customer demand. Acted as a brand ambassador by embodying Everlane's values and promoting the brand's commitment to sustainability and transparency. Show less
L'oréal
Aug 2023 - Dec 2023Public relations director, plansbook designer, strategic board memberStudent-run agency name: STUDIO 24Engaged in a semester-long project assisting L’Oréal-owned skincare company, CeraVe in creating a 360 marketing strategy. Included various plans integral to guiding brand equity and increasing consumer engagement across multiple facets of the company. This project culminated in a live pitch and Q&A to high-level leaders within the company. Roles included Co-Public Relations Director, Co-Plansbook Designer, Social Media Team, Creative Team, and Strategic Board Member. Show less
Vince
May 2024 - Aug 2024Full-time key holderAs a full-time keyholder at VINCE, I played a crucial role in the store’s daily operations, blending leadership with practical skills. My responsibilities included overseeing the store's opening and closing procedures, ensuring compliance with company policies, and managing cash handling and inventory control. I led and mentored a team of associates, engaged in employee training, created a positive work environment, drove sales through client outreach, and delivered outstanding customer service. Through this role, I developed advanced problem-solving skills, enhanced my team management abilities, and gained a deep understanding of retail operations and customer relationship management. I also learned to adapt to dynamic situations, balance multiple priorities, and contribute to the store’s ultimate success. Show less
Licenses & Certifications
- View certificate
Digital marketing: hands-on experience
SemrushApr 2024 - View certificate
Social media marketing
Hubspot academyApr 2024 - View certificate
Digital advertising
Hubspot academyApr 2024 - View certificate
Content marketing
Hubspot academyApr 2024
Honors & Awards
- Awarded to Nicole BacallaoDr. Elliot and Anita King Family Award Communication Medal Loyola University Maryland May 2024 This is honor is awarded to the student who demonstrates academic excellence and obtains the highest academic average within the Communication Department at Loyola University Maryland.
- Awarded to Nicole BacallaoWhelan Medal/ Valedictorian Loyola University Maryland May 2024 The Whelan Medal is presented to the student who obtains the highest academic average and demonstrates academic excellence in Loyola University Maryland’s Class of 2024.
- Awarded to Nicole BacallaoAlpha Delta Sigma Loyola University Maryland Department of Communication Mar 2024 Alpha Delta Sigma is a national honer society sponsored by the American Advertising Federation (AAF). It recognizes academic achievement in advertising studies. It is the only national, professional advertising honorary society in American higher education.
- Awarded to Nicole BacallaoLambda Pi Eta Loyola University Maryland Communication Department Mar 2023 Lambda Pi Eta is the National Communications Honor Society which recognizes the academic achievements of Communication students across many universities. Loyola’s Mu Kappa chapter sets it’s membership criteria higher than the national chapter requirements. You must have an overall GPA of 3.30 and 3.50 GPA in communication classes.
- Awarded to Nicole BacallaoFirst-Year Achievement in Communication Loyola University Maryland Apr 2022 An Academic Excellence Award. I was one of five recipients for students of Communication for the 2020-2021 academic year.
- Awarded to Nicole BacallaoCore Language Award (French) Loyola University Maryland Department of Modern Languages and Literatures Apr 2021
- Awarded to Nicole BacallaoAP Literature and Composition Award Villa Maria Academy High School May 2020
- Awarded to Nicole BacallaoAP Scholars with Honors College Board May 2020
- Awarded to Nicole BacallaoSaint Alphonsus Award for Charism Villa Maria Academy High School May 2020
- Awarded to Nicole BacallaoTri-M Honor Society Recognition of Excellence Villa Maria Academy High School May 2020
- Awarded to Nicole BacallaoDean’s List Member Loyola University Maryland Received in Fall 2020, Spring 2021, Fall 2021, Spring 2022, Fall 2022, Spring 2023, Fall 2023, and Spring 2024 semesters. To qualify for the Dean's List at Loyola, a student must achieve a minimum GPA of at least 3.500 for the term, provided that, in the term, they have completed courses totaling a minimum of 12 credits.
Volunteer Experience
Volunteer
Issued by Cradles to CrayonsAssociated with Nicole Bacallao
Volunteer
Issued by Camilla Hall Convent Nursing Home (Sisters of the Immaculate Heart of Mary)Associated with Nicole Bacallao
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