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Stefanie Peninger

Stefanie Peninger

English Teacher

Followers of Stefanie Peninger1000 followers
location of Stefanie PeningerAustria

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  • Timeline

  • About me

    Manager, Marketing at The Coca-Cola Company

  • Education

    • FH Burgenland

      2017 - 2019
      Master of Arts - MA Digital Communication and Media/Multimedia

      M.A. in Digital Communications and Media with a focus on Digital Technology and Computer Science

    • Universität Wien

      2011 - 2014
      Bakk. phil. Publizistik und Kommunkationswissenschaft

      B.A. in Mass Media and Communication Studies with a focus on Public Relations, Multimedia and Journalism

    • University of Vienna

      2014 - 2019
      Mag. phil. Publizistik und Kommunikationswissenschaft

      M.A. in Mass Media and Communication Studies with a focus on Political Communication and Multimedia Studies

    • Universität Wien

      2012 - 2018
      Bachelor of Arts - BA English and American Studies

      B.A. in English and American Studies with a focus on Cultural Studies and Critical Analysis.

  • Experience

    • Volkshochschule Wiener Neustadt

      Sept 2014 - Aug 2015
      English Teacher

    • University of Vienna

      Oct 2015 - Mar 2019

      Academic Research and Methods with a focus on Pop Culture and Media Spectacles* supporting students to build capabilities in critical reading and analysis.* in-class teaching as well as online tutoring Online Tutor for Academic Research and Methods

      • Student Teacher

        Mar 2016 - Mar 2019

      • Online Tutor

        Oct 2015 - Feb 2017

    • SC Wiener Neustadt

      Oct 2016 - Oct 2016
      Team Liaison Officer

      Hosting and organizing a training camp for the women's National Football Team of Bahrain, UAE in collaboration with former Bundesliga club SC Wiener Neustadt.

    • EBG MedAustron GmbH

      Jan 2017 - Aug 2017
      PR und Marketing Intern

      Working for a cancer research and treatment center in the communications department.* Being part of a team responsible for internal & external communication efforts.* Supporting the team in content creation for web, social but also offline channels.* Maintenance of website and internal communication platform.* Support in creating the strategy for social channels.

    • SPiNNWERK

      Sept 2017 - Jun 2019
      Social Media Manager

      * Part of team leading social media efforts for FMCG companies.* Responsible for content creation on numerious social channels for broad spectrum of clients.* Driving engagement and brand love on social channels through active and passive community management.* Handling of client's specific digital platforms, such as client specific webshop solutions, review platforms, etc.* Being part of social media strategy planning to meet client's business goals on their respective social channels. Show less

    • The Coca-Cola Company

      Jul 2019 - now

      * Leading the development and management of Coke, Fanta, Fuzetea, Honest Tea and Topo Chico Hard Seltzer's digital brand communication efforts to drive awareness, consideration and transactions on local level.* Implementing strategical digital plans to support overall key campaign objective working closely together with the Austrian Brand team. * Leading the operations & strategic campaign integration of the Austrian Coca-Cola App and increasing performance and transactions.* Managing content creation briefings and working closely together with agencies. * Leading and managing influencer communication efforts. Show less

      • Manager, Marketing Austria

        Apr 2024 - now

      • Marketing Effectiveness Manager Europe (STA)

        Apr 2023 - Apr 2024

      • Frontline Activation Brand Manager Austria

        Jun 2021 - Mar 2023

      • Digital Project Manager

        Jul 2019 - Jun 2021

  • Licenses & Certifications