
Blake Ng

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About me
Digital Marketing | Project Management | Audience Development | SEO Manager | Strategy Planning | Client Servicing
Education

Sunway College
2009 - 2010Engineering Science
Birmingham City University
2015 - 2017Bachelor of Arts with Honours International Marketing International Marketing Upper Second Class HonoursActivities and Societies: N/A International Marketing (Netflix Inc.)Marketing Strategy and Planning (Happy Monkey Smoothies)Digital Marketing Strategy (Havaianas)Contemporary Advertising (FrieslandCampina)Relationship Marketing (Morrisons)Sustainable Marketing (FrieslandCampina)Social Marketing (NCPG Singapore)

Singapore Institute of Management
2010 - 2011Business Administration and Management, GeneralHuman Resource, Marketing, Information System for Business, Business Accounting, Finance, Business Mathematic
Experience

Yahoo
Nov 2011 - May 2017Played a pivotal role within a global customer-facing environment by providing services including sales account setup, data/business platform migrations, system roll-out and outage mitigation. Develop SOPs, technical guides and OLAs to enhance communication and support for new system rollouts and training initiatives. Work with compliance team on internal audit, onboarding and offboarding processes. Handle sales account provisioning, project management, IT-HR systems for onboarding, telecom processes, and technical support across APAC and EMEA, while ensuring compliance, liaising with support teams, and participating in SOX audits. Provide first line of technical support to internal employees as well as fulfilling technological service requests with guidelines and rules complied. Maintain series of documentation and business accounts provisioning.
Global Service Desk Senior Technician
Apr 2014 - May 2017Service Desk Analyst
Nov 2012 - Apr 2014IT Global Service Desk Technician
Nov 2011 - Oct 2012

Oath
May 2017 - Mar 2019Client Services ManagerAccountable for addressing client inquiries, resolving issues, and ensuring that all services provided align with client expectations. Key responsibilities include managing key accounts, providing strategic guidance on digital marketing and advertising solutions, optimizing campaign performance, ensuring the effective execution of service agreements, and explore upsell opportunities.

Verizon Media Southeast Asia
Mar 2019 - Mar 2021Project ManagerOversee the planning, execution, and delivery of content marketing projects aimed at driving brand awareness, engagement, and lead generation. Key responsibilities include coordinating content creation, from ideation to distribution, while maintaining timelines, budgets, and quality standards. Manage product innovation and development to stay relevant in the market.

Yahoo
Mar 2021 - May 2024Lead a team of 4 on SEO and social media professionals and design strategies for SEA markets across various distribution channels. Primary responsibilities include driving growth, engagement, and retention of Yahoo’s user base across digital platforms. My role involves setting up market KPIs and project goals to optimize development and expand audience growth as well as implementing project management tools for increased operational efficiency. Develop and execute long-term SEO and social media content strategies for SEA markets along with the market leads. Manage and collaborate with social media agency to boost paid and organic traffic for our Facebook Singapore, Malaysia and Philippines pages. Carry out market research to identify topic trends.
Audience Development Lead, Southeast Asia
Sept 2023 - May 2024Senior Search Engine Optimization Specialist
Mar 2021 - Sept 2023
Licenses & Certifications
- View certificate

Cert Prep: Scrum Master
LinkedInOct 2024 
Apple Certified Mac Technician (9L0-066)
AppleDec 2015
Brightroll DSP Certification
Yahoo! Inc.May 2017- View certificate

Professional Scrum Master™ I (PSM I)
Scrum.orgOct 2024 
HDI Customer Service Representative Certification
HDISept 2014
ITIL (Information Technology Infrastructure Library)
APMG-InternationalJan 2013
Brightroll DSP Advanced Certification
YahooMay 2017
Gemini Certification
Verizon MediaNov 2019
Honors & Awards
- Awarded to Blake NgGold Medalist for Corporate Employee Engagement Human Resource Excellence Awards Oct 2015 Gold Medalist for Corporate Employee Engagement team category at APAC HR Excellence Awards 2015. This is one of the most contested categories, our team at Yahoo! was contesting along with 9 other companies.
Volunteer Experience
Meals Deliverer
Issued by TOUCH Community Services on Mar 2014
Associated with Blake NgEvent Booth Game Master
Issued by Touch Young Arrows on Sept 2015
Associated with Blake NgEvent Guide
Issued by Minds on Nov 2012
Associated with Blake Ng
Languages
- enEnglish
- chChinese
- maMalay
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