Natasha Boyd

Experience

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  EMAP

  Apr 2000 - Oct 2005

  Syndication Manager

  Established a syndication department for magazines including ELLE, Red, New Woman, Top Sante, Closer.Managed staff in the syndication department and the digital photography studio.Responsibility for all budgets and revenue for the Syndication Department and Digital Photography Studio.Provided contractual legal training and advice to editorial teams and negotiated contracts with contributors and agents.Publicity for New Woman, Top Santé, more and Bliss in print and broadcast media. Show less

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  Ministry of Education of New Zealand

  Feb 2006 - Jul 2006

  Senior Project Officer (Contract)

  Assisted the Pasifika Teaching, Learning and Curriculum team with the development of both international and national Ministry of Education contracts.Consulted on the creation of teaching materials.

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  Northern & Shell Pacific

  Sept 2006 - Nov 2009

  Managed the OK! website: including redesigns, content, development strategies and implementation, advertising, eDMs, social media, analytics, forecasting and budget.Built key print and broadcast media contacts and increased publicity for OK! magazine. Established syndication systems for OK! magazine.Implemented processes to ensure a smooth transition from a monthly to a weekly magazine.

  • Digital & PR Manager

    Sept 2006 - Nov 2009

  • Syndication Consultant

    Sept 2006 - Apr 2007
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  Pacific Magazines

  Nov 2009 - May 2010

  Publicity & Online Communications Manager

  Assisted the IT department with the launch of a new company intranet (using Sharepoint) and trained staff.Managed weekly publicity for New Idea and That’s Life! magazines and for the 2010 Men’s Health Man competition and event.

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  IAG

  Jul 2010 - Oct 2010

  Corporate Communications Advisor (Contract)

  Assisted with the launch of a new intranet using Sharepoint.

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  Yaffa Publishing

  Oct 2010 - Apr 2014

  Digital Manager

  Managed 26 consumer and B2B websites: designed and built new websites and mobile sites, troubleshoot issues, testing, research and implementation of new functionality to optimise performance. Advised on best practice for web and advertising campaigns plus staff training for Farcry CMS and SEO. Maintained collaborative relationship with major stakeholders including the general manager, publishers, editors, marketing, sales, subscriptions, clients plus third party developers, hosting, ad serving, email marketing. Managed a team of six people Show less

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  GSK

  Jun 2014 - Jan 2017

  Digital Project Manager / Digital Transformation Lead

  Led the acceleration and implementation of a global multi-channel marketing strategy in the NZ business.

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  Self-Employed

  Jun 2017 - Nov 2017

  Consultant

  Assisting small businesses with digital marketing to nurture their existing client base and attract new customers.

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  Datacom

  Oct 2017 - Oct 2018

  Digital Project Manager / Scrum Master

  Worked across several clients in various roles, including Lotto NZ, Zoetis Infovet, Datacom, Rugby NZ.

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  Dark Sky Villas

  Nov 2019 - now

  Small Business Owner

  Owner of boutique accommodation in the heart of beautiful Lake Tekapo.