Danielle Williams

Experience

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  Gamecock Productions

  Jun 2015 - Oct 2017

  Production Assistant

  - Shot athletic events- Archived and logged broadcast and ENG footage- Created game highlights for digital and broadcast distribution- Produced social media video content for select home football games - Produced and edited features for broadcast and digital distribution- Created hype videos for in-game and social media use- Collaborated with marketing department to produce in-game and social media videos- Managed and scheduled five student production assistants for home and away game coverage- Operated game records on Pipeline- Assisted staff on specialty shoots including intro videos Show less

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  Temple University

  Nov 2017 - Oct 2019

  Video Production Coordinator

  - Produced highlight/interview packages, behind-the-scenes features, student-athlete profiles, social media hype videos, television commercials, intro videos, and in-game marketing elements- Assisted in coverage of athletic events, with a particular focus on identifying organic content for social media platforms- Worked with Digital Media team to produce innovative and engaging content for social media platforms, including GIFs, animations, short videos, and other social media-specific content- Assisted in the production of live game production for in-venue video boards in Liacouras Center, McGonigle Hall and Temple Sports Complex, as well as live streaming broadcasts through OwlSports.com- Assisted in training Video Production Graduate Extern and student interns for video production- Coordinated with other Temple Athletics departments, including compliance, marketing and development to fulfill requests for video content- Traveled with select teams to provide video coverage of away events Show less

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  New York Jets

  Aug 2020 - Jun 2022

  Remote Editor

  - edited highlights and features for marketing and community relations departments designed for social media platforms and/or internal use- produced and edited hype videos designed for social media platforms and stadium during NFL COVID year- logged footage in CATDV archival system- pitched content ideas to social media team

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  The Brook Church

  Jan 2021 - Jun 2023

  Social Media Director

  - Collaborated with in-house creative team and freelancers to premiere church rebrand July 2021- Worked from church event calendar to implement and curate a content calendar for each social media platform (Facebook, Twitter, Instagram, YouTube and Tik Tok)- Managed a team of volunteers to assist in capturing video and photo content for social media, monitor live streams- Worked with The Brook’s ministries to help identify and address their social media/marketing needs- Stayed current on social media trends and translate the trend appropriately for ministry- Provided rapid response to social media inquiries, comments, and conversations Show less

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  LEARFIELD

  Nov 2021 - Apr 2024

  Social Content Specialist - Gamecock Sports Properties

  - Act as a liaison between athletic department content team and LEARFIELD local sales teams- Evaluate, interpret, and decode performance analytics for the purpose of evaluating content performance, fan/follower growth strategies, and improving community engagement- Lead creation of custom branded social media content for local property sales staff to drive revenue opportunities- Support and assist partnership services team with planning and execution of partnership digital activations- Assist in daily management of various social media accounts, including, but not limited to scheduling of postings for motion graphics, events, event promotion, fan interaction, and promotional activities Show less

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  American Board of Pediatrics (ABP)

  May 2024 - now

  Creative Content Specialist