Feray Top

Feray Top

Project Design Engineer

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location of Feray TopGreater Munich Metropolitan Area

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  • Timeline

  • About me

    Global Key Account Manager | Expertise in Strategic Account Management & Business Development

  • Education

    • Istanbul University

      2000 - 2006
      Bachelor's degree Electrical and Electronics Engineering
    • Boğaziçi University

      2013 - 2014
      Master's degree Executive MBA
  • Experience

    • Erel Teknoloji Hizmetleri

      Jun 2006 - Mar 2008
      Project Design Engineer

      • Designed and planned the positioning of building technology systems including emergency announcement speakers, cameras, fire detectors, and card access devices in large buildings.• Conducted on-site commissioning and ensured the successful implementation of building technology solutions.

    • ATEKSIS

      Mar 2008 - Jul 2010
      Product & Project Manager

      • Managed global projects in smart building technologies, overseeing design, sales, and system commissioning activities.• Developed customized solutions for complex building technology projects, ensuring successful implementation and client satisfaction.

    • Johnson Controls

      Jul 2010 - May 2011
      Project Development Engineer

      • Contributed to the establishment of the Security & Fire Safety Solutions department in Turkey.• Prepared tender documents, designed systems, and participated in sales meetings to support business development efforts.• Collaborated with cross-functional teams to deliver innovative solutions tailored to client needs.

    • Bosch Security and Safety Systems

      May 2011 - now

      • Drive global account management initiatives, focusing on cultivating long-term strategic partnerships and consistently achieving annual revenue targets.• Develop and execute comprehensive strategic account plans, resulting in increased customer engagement and significant business growth.• Lead high-level business reviews and strategic alignment meetings with senior decision-makers, ensuring alignment of business objectives at the board level.• Identify and secure high-potential key accounts, enhancing Bosch’s market presence and expanding the company’s footprint in the global building technologies sector.• Conduct regular client engagements, fostering robust relationships across all organizational levels to ensure sustained partnership and mutual success.• Analyze and benchmark Bosch’s competitive positioning within customer portfolios, providing actionable insights to refine market and sales strategies.• Deliver regular performance reports to the Global Sales & Marketing Manager and Vice President, highlighting key business opportunities, sales achievements, and emerging market trends.• Build and lead cross-functional key account teams, setting clear objectives and driving the execution of annual strategic initiatives to meet and exceed business targets. Show less • Directed the sales channel strategy across Turkey, Azerbaijan, and Turkmenistan, with a primary focus on large system integrator (SI) accounts.• Developed and implemented tailored customer strategies, enhancing service efficiency for both large-scale and small-scale SI accounts.• Fostered strong, long-term client relationships through regular meetings and proactive engagement, leading to the identification and capitalization of new business opportunities.• Collaborated extensively with the supply chain team to ensure accurate demand forecasting and seamless execution of large-scale projects.• Strengthened market position by executing cross-selling initiatives for Bosch products, driving business development and expanding market reach within corporate sectors.***Received the prestigious Top 100 Sales Excellence Award across all Bosch divisions for outstanding performance in cross-divisional sales projects.***Selected for the leadership talent pool, completing mandatory leadership training and subsequently promoted to expert leader. Show less

      • Global Key Account Manager

        Sept 2018 - now
      • Country Sales Channel Manager

        Jan 2014 - Sept 2018
      • Product Sales & Marketing Manager

        May 2011 - Dec 2013
  • Licenses & Certifications

    • Negotiation Skills

      Krauthammer
      Jan 2023
    • Lean Start-up

      Boğaziçi University
      Jan 2016
    • Associate Dialogue and Staffing + Setting SMART Goals-B

      Mst group GmbH
      Jan 2023
    • My Leadership Style

      Mst group GmbH
      Jan 2022