Lais Mastelari

Lais Mastelari

Estagiária em design gráfico

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location of Lais MastelariBrazil

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  • Timeline

  • About me

    Senior Product Designer @ Loadsmart

  • Education

    • Universidade Estadual Paulista Júlio de Mesquita Filho

      2009 - 2013
      Bachelor of Graphic Design Graphic Design and Visual Communication

      Activities and Societies: Projeto de extensão taquara, Projeto de reabertura do laboratório de produção gráfica, Comissão de formatura turma de design 2009, laboratório de tecnologia da informação aplicada.

  • Experience

    • Projeto de extensão TAQUARA

      Mar 2010 - Sept 2010
      Estagiária em design gráfico

      Confecção de produtos em Bambu Laminado Colado (BLC) e em bambu in natura além dos usos do bambu para a confecção de estruturas e instalações.

    • LTIA - Laboratório de Tecnologia da Informação Aplicada

      Sept 2010 - Jul 2013
      Intern Interface Designer

      - UI/UX coordination in partnership with the Programming team;- Design interfaces and animations for mobile devices, console games and web plataforms.- Design Applications for Windows phone 7 and Windows 8 before the plataform was launched;- Helped with the university internal projects;- Recruit of new designers;- Create Graphical design material for projects and the lab;- Participate on Imagine cup for 3 years; Brazilian semifinalist on Software category in 2011;

    • Mja etiquetas adesivas

      Aug 2011 - Sept 2011
      Estagiária em design gráfico
    • Daitan Group

      Sept 2013 - Jan 2015
      UX/UI Designer

      - UI/UX coordination in partnership with the Programming team;- Design interfaces, prototypes for mobile devices, specially iOS plataform;- Work with stakeholders to create a entire new product in the market ;- UX requirements analysis with clients;- Research with users and usability test;- Create Graphical design material;

    • Venturus

      Jan 2015 - Dec 2016
      UX/UI Designer

      At Venturus I have the opportunity to work with many technologies and the most diverse plataforms on the market:Mobile (iOS, android and Windows 10)WebWindows ApplicationsPayment Market apps WMS (Warehouse management system)- Contact with stakeholders and clients in Brazil and abroad; - Research and application of best practices on User experience;- Creation of wireframes, interactive prototypes and high fidelity visual interface;- Work with experimental products;- Work with specialists and managers to design a warehouse management system from scratch;- Designed applications for payment plataforms; Show less

    • Daitan Group

      Dec 2016 - Apr 2019
      User Experience Designer

      - Worked with a Fraud Prevention System;- Worked with US companies and has daily contact with clients; - Research and application of best practices on User experience;- Creation of wireframes, interactive prototypes, and high fidelity visual interface;- Definition of new features using prototypes and user journeys;- Design new solutions together with managers and clients;- Use of User research to define new features;- Usability test with the user to help on requirements definition;- Architect an entire Design System for the client to keep consistency between products; Show less

    • Kerobico

      Feb 2018 - Apr 2018
      UX Design Specialist

      [FREELANCER]- Worked as a freelancer on the redesign of Kerobico's application for the Android Plataform;- Research and application of best practices on User experience; - Creation of wireframes, interactive prototypes and high fidelity visual interface; - Definition of new features using prototypes and user journeys; - Redesign the UI creating and documenting all visual components;

    • Dextra Digital

      May 2019 - Oct 2020
      Senior UX Designer

      - Worked with a large telecommunication company and has daily contact with clients; - Worked with a Telecom company in its customer telephone/internet/television provider solution;- Research and application of best practices on User experience;- Definition of new features using research technics as blueprints, CSD matrix, benchmarks, data analysis, and polls... ;- Used metrics and usability tests to improve features;- Utilize design thinking methods to solve complex problems throughout co-creation, rapid prototyping, and qualitative testing;-Application of Growth process throughout experiments, data analysis, and data visualization helping product managers to drive the right decisions;- Was an official collaborator on Mondrian's Design System ; Show less

    • Ladies that UX

      Aug 2019 - Sept 2021
      Chapter Leader & Podcaster at Ladies that UX em Português

      - Organization of UX events in person and online.- Mentor of new UX designers.- Podcaster - Brazilian book club organizer and founder

    • Loadsmart

      Oct 2020 - now
      Senior Product Designer
  • Licenses & Certifications

  • Honors & Awards

    • Awarded to Lais Mastelari
      II Lugar Prêmio Jovem Cientista CONGIC / Sociedade Brasileira de Design de Informação Jul 2011 Design de interação e interfaces de jogos dirigidos a inclusão digital e social da terceira idade. In: Congresso Nacional de iniciação científica em design da informação, 2011, Florianópolis. Anais Congresso Internacional de Design da Informação. Florianópolis: SBDI Un.Federal de Sta Catarina, 2011. v. 1.