Remigiusz Łagodzki, MBA

Experience

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  Internet Group, Poland

  May 2005 - Oct 2008

  Marketing Director (previously head of marketing)

  The largest broker of Internet, press and radio advertising. Achieved successes were related to the internal communication improvement, implementation of new operational systems and solutions, margin increase.🗸 Marketing management:◾ cooperation with media houses and agencies – negotiating cooperation conditions,◾ cooperation with advertising suppliers (websites, advertising networks, direct networks),◾ revenue and cost plan execution – strong focus on margin increase,◾ managing a team of 50 people – implementation of a new structure and workflow,◾ implementation of new products (packages or hybrids), along with websites. Show less

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  Dom Mediowy Intermedia

  Nov 2008 - Oct 2009

  Managing Director of Warsaw Department

  Media house specialized in TV and radio commercials. The biggest achievement was the return on investment within half a year.🗸 Operational management:◾ project, revenue and cost budget management – execution, control,◾ building from scratch the whole department, including key processes,◾ branch and team management (20 people in sales, administration, graphics),◾ creating a company development strategy – offer, sales channels, marketing, promotion.🗸 Sales management:◾ creating the pricing and discount policy, as well as guidelines for content marketing creation,◾ co-creation of commercial offers, acquiring key customers, negotiations with suppliers. Show less

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  POLSKA PRESS GRUPA

  Nov 2009 - Nov 2012

  Operational Director (sales division) / Managing Director

  Media group E-budownictwo, owner of interior design and construction-themed websites. Achieved successes were related to revenue and sales increase, as well as profitable sales of the company.🗸Operational management:◾ team management (20 people) – sales, editorials, technical infrastructure (age range 25-40 years),◾ implementation of an incentive system for sales representatives and operational staff,◾ campaign optimization – increasing promotion efficiency indicators,◾ product development – new websites, extending the target group,◾ cooperation with external partners.🗸 Sales management:◾ creation of pricing and discount policy and guidelines regarding content marketing,◾ building the promotion, brand development strategy, execution of project budgets,◾ acquiring new customers – B2B meetings and negotiations, educational events, fairs,◾ implementation of customer service procedures – offer, reports, negotiations. Show less

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  Grupa ZPR Media

  Dec 2012 - Nov 2016

  Director of Operations / Marketing & Sales Development Director

  The largest Polish media group operating in the following areas: Internet, press, TV and radio, employing 600 people. Achieved successes were related to revenue growth, implementation of new operational solutions, increased customer brand awareness.🗸 Marketing management:◾ marketing operations optimization – maintaining the market leader’s position,◾ adapting communication, projects and marketing procedures to market conditions,◾ conducting trainings on Internet advertising for the marketing, TV and radio departments,◾ co-creation of customer conferences (education, familiarizing with the offer).🗸 Operational management:◾ co-creation of the development strategy – acquiring new markets and B2B partners,◾ business management – introducing new revenue channels, increasing the inventory,◾ implementation of new ideas (services, processes, market trends adaptation).🗸 Sales management:◾ team management – sales (150 team members nationwide),◾ completion of the goal and budget at the level of several million PLN◾ product development – adjusting the sales channel, changing settlements, creating packages,◾ implementation and optimization of new automatic sales systems,◾ cooperation with advertisers, relationship management, contracts completion. Show less

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  TogetherData

  Dec 2016 - Dec 2017

  Director Of Marketing And Development (Interim)

  Big Data and e-commerce startup with an international reach (Poland, Europe, Brazil).🗸 Operational management:◾ co-creation of the company development strategy – sales, marketing, operational management,◾ design, implementation and promotion of an e-commerce platform, acting as a project manager,◾ implementation of a DMP platform – gathering and analyzing customer data,◾ team: sales, IT, marketing, Brazil-located team.🗸 Sales management:◾ project monetization, maximizing sales and profits,◾ building from scratch sales &customer service departments on the domestic and foreign markets. Show less

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  Apetete Sp. z o.o

  Jan 2018 - Jan 2019

  Managing Director / Operational Director (Interim)

  E-commerce startup. Achieved successes were related to increasing the revenues and the number of customers, shortening the customer service time, implementation of new systems and projects.🗸 Operational management:◾ implementation of a system combining the accounting, billing and invoicing systems,◾ development and implementation of an incentive system based on KPI, ◾ managing departments: customer service, marketing, accounting, analysis, sales and editorial,◾ direct management of a 15-person team (age range 25-40 years).🗸 Sales and marketing management◾ assortment – acquiring new partners, negotiating rates, introducing products,◾ website optimization – e-commerce platform, layout, UX and SEO implementation, ◾ costs – new logistic procedures & warehousing policy, negotiating discounts with suppliers,◾ targets – supervision over the completion of sales and marketing objectives,◾ brand image – marketing campaigns planning (content, social media, offline). Show less

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  Helukabel Polska

  Jan 2019 - Dec 2020

  Commercial and Marketing Director

  HELUKABEL Polska is a branch of a German company. The company is a leading international producer of cables, wires and cable accessories, having branches in several dozen countries around the world.Operational and sales management:◾ development and implementation of main and supplementary sales goals◾ building and implementing an incentive system based on KPIs and short- and long-term goals◾ implementation of new products in the company's portfolio, optimization of existing ones◾ managing a 20-person sales team, a 14-person sales support team and the marketing department, close cooperation with the purchasing, technical and analysis departmentsMarketing manegement:◾ implementation of new products and promotion of the product portfolio◾ assortment - acquiring new partners, negotiating rates, implementing products,◾ targets - supervision over the implementation of sales and marketing goals,◾ branding - building the company's brand in various channels (content, social media, offline). Show less

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  Technokabel S.A.

  Jan 2021 - Dec 2023

  Marketing Director

  Technokabel SA is a Polish company that produces cables and wires

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  Grupa PSB Handel S.A.

  Sept 2023 - now

  Marketing Director

  PSB Handel S.A. Group is the largest and fastest growing network of building materials wholesalers and home & garden stores in Poland.