
Jennifer Canestra
Intern

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About me
CFO / COO / VP of Finance
Education

Institute of Chartered Accountants Australia
2002 - 2004CA Accounting/Business ManagementMerit List 3 of 5 subjects

Augusta State University - College of Business Administration
1997 - 2001Bachelor of Business Administration Double Major in Accounting & FinanceActivities and Societies: President of Augusta State University Rowing Club, Phi Kappa Phi National Honor Society Double Major in Accounting and FinanceGraduated Magna cum laude with a 3.78 GPA
Experience

Boral Bricks
Nov 1998 - May 2000InternAccounts Payable, Accounts Receivable, and G/L Accounting

Serotta Maddocks Evans & Co, CPAs
May 2000 - Dec 2001Staff AccountantSME is a small CPA firm providing audit, tax, and business services. Focused on providing regular on site accounting services to small businesses in the Augusta area.

Louis Vuitton North America
Feb 2002 - Aug 2007Louis Vuitton North America is a $1 billion+ subsidiary of the LVMH Group - the largest luxury goods company in the world. LVNA operates more than 120 retails outlets in North America and is one of the Group's largest markets.Responsible for the overall short and long term planning process for the company including regular communication to the local and headquarter executive teams. This included developing Business Plans for each Region, establishment of key performance metrics, and preparation of investment proposals for all new projects. Show less Louis Vuitton North America is a $1 billion+ subsidiary of the LVMH Group - the largest luxury goods company in the world. LVNA operates more than 120 retails outlets in North America and is one of the Group's largest markets.Responsible for the integration of the Hawaii regional finance function into the North America region including ERP system conversion from Lawson to JDE and streamlining the current processes and procedures to ensure consistency with those of the Mainland USA. Additionally, responsible for the financial and management accounting for LV Hawaii, Canada, and Bermuda. Show less
Business Planning Manager
Aug 2006 - Aug 2007Finance Manager
Apr 2005 - Aug 2006Assistant Finance Manager
Feb 2002 - Apr 2005

Pepsico Australia & New Zealand
Sept 2007 - Jul 2008Business Planning ManagerPepsico Australia New Zealand is a $1 billion+ subsidiary of Pepsico Inc comprised of 4 separate business units. They are a dominant player in the FMCG industry, especially across Beverages and Snacks.Responsible for the overall strategic planning and analysis management of Pepsico Australia New Zealand, including both short and long term planning and regular presentation to the executive team.

Richemont Australia Pty Ltd
Jul 2008 - Oct 2012Chief Operating OfficerRichemont is a publicly listed global luxury goods company specializing in watches, jewelry, and fashion. Our stable of Brands includes Cartier, Baume & Mercier, IWC, Jaeger LeCoultre, Panerai, Piaget, Vacheron Constantin, Chloe, Mont Blanc, Van Cleef & Arpels, and Alfred Dunhill.Responsible for the overall management of the Australia and New Zealand subsidiary with direct oversight of Finance, HR, Logistics, Customer Service, IT, Legal, and General Administration.

Whitecaps Marine Outfitters
Nov 2012 - Dec 2019Owner & Managing DirectorWhitecaps Marine Outfitters is a premium online retailer of top sailing Brands including Zhik, Henri Lloyd, Gill, Helly Hansen, SLAM, Harken, Ronstan, and many others.www.whitecapsmarine.com

Qlew Group LLC
Nov 2012 - nowBusiness Finance ConsultantQlew Group provides top to bottom accounting services including interim financial leadership, business partnering and project centric services to small and medium enterprises. We bridge the gap that growing companies find where a bookkeeping service cannot provide the commercial information, reports and insights, while hiring a full-time CFO or Controller is beyond budget.We work with companies to develop management and board reporting, implementing internal controls, build financial projections, audit readiness preparations, strategic planning and GAAP/IFRS financial reports for prospective investors and financing. Show less
Licenses & Certifications

Certified Public Accountant - CPA
California Board of Accountancy
Chartered Accountant
Institute of Chartered Accountants Australia
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