Eugine Arockia Raj D

Experience

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  Inymart Digi Solutions

  Nov 2022 - Apr 2023

  Digital Marketing Intern

  • Assist with the management and updating of social media profiles, such as uploading material, replying to comments, and tracking interaction.• I carried out keyword research in order to optimise website content for search engines.• Study and apply on-page SEO tactics to increase website visibility.• Assist in the creation and management of pay-per-click (PPC) advertising campaigns on platforms such as Google Ads and social network ads.• Analyse ad performance data and provide optimisation recommendations.• Track website traffic, user behaviour, and campaign efficacy using digital marketing analytics tools (e.g., Google Analytics). Show less

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  Kothari Sugars and Chemicals Ltd

  Dec 2022 - Dec 2022

  Industrial Accountant

  • Prepared and analysed financial accounts, such as income and balance sheets, as well as cash flow statements.• Created regular financial reports to provide insight into the financial performance of the organisation. • Ensure accurate inventory transaction recording, including purchases, usage, and write-offs.• Communicated financial results and recommendations in a clear and understandable manner to non-financial stakeholders.

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  The Times Of India

  Dec 2022 - Jan 2023

  Marketing Executive

  • Conducted market research to gain a better understanding of client needs, preferences, and habits.• Identified opportunities and dangers by analysing market trends, competitors, and industry advancements.• Define target audiences, product positioning, and value propositions.• Created and managed the company's brand identity, guaranteeing brand consistency across all marketing materials.