
Tidiane BA
IT consultant and marketing manager

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About me
๐ Helping pharma ๐น๐ฒ๐๐ฒ๐ฟ๐ฎ๐ด๐ถ๐ป๐ด ๐๐ฟ๐๐ถ๐ณ๐ถ๐ฐ๐ถ๐ฎ๐น ๐๐ป๐๐ฒ๐น๐น๐ถ๐ด๐ฒ๐ป๐ฐ๐ฒ to improve Production, Quality & Safety | Delivering breakthrough solution for Manufacturers | GMP | Shaping the futur with innovation
Education

Lycรฉe Louis Armand - Mulhouse
-2 year degree in Advanced Computer Science IT and Networks
ESTA School
-Industrial Business Engineer - MBA Advanced sales techniques, distribution, accounting, management and marketing operations
Lycรฉe Louis Armand - Mulhouse
-Bachelor of Science and Technology for Industry and Sustainable Development Computer Science
Experience

Bijouterie Alebert et Montres
Jan 2021 - Jan 2021IT consultant and marketing managerDevelopment and implementation of marketing strategies to achieve brand objectives.Design of online campaigns to increase visibility and engagement.Writing and designing content adapted to different communication channels.Planning the production and publication of content.Monitoring and optimising content to ensure regular and consistent communication.Studying market trends to guide marketing and market penetration strategies.Implementation of advanced techniques to improve visibility on search engines.Creation and animation of brand accounts on social platforms.Engagement and significant development of the online community.Customer follow-up and loyalty via the implementation of a Lead Nurturing strategy.Designing email campaigns to inform, engage and convert customers.Measuring the effectiveness of digital campaigns and adjusting marketing actions accordingly.Development of an e-commerce website for the creation of a new brand.Implementation of a management system for stocks, suppliers, purchasing, orders, etc. Weniger anzeigen

Ethos Digital Sร rl
Aug 2021 - Jan 2022Marketing ManagerTrend studies, competition and opportunities.Strategy development and implementation on social networks.Increasing visibility and engagement on digital platforms.Planning, content creation, community interaction, etc.Performance monitoring using the KPI's of the various social networking platforms.Identifying and approaching potential new customersConstitution, development, monitoring and maximisation of the customer portfolio.Acquisition and development of partnership relationships in line with overall strategy.Market share development, optimisation of positioning.Creation of visual and video content, interviews, portraits, presentations, etc. Weniger anzeigen

Solution Informatique Vallat & Muller
Sept 2022 - Jan 2023Head of Marketing & CommunicationAnalysis of market trends, competition and business opportunities.Launching a new product on the market.Strategic implementation, coordination and organisation of marketing and communication actions.Costing, analysing and maximising results and monitoring actions.Organising and coordinating participation in trade fairs (purchasing, suppliers, etc.).Acquiring and developing partnerships in line with the company's overall strategy.Developing market share and improving the company's positioning.Developing various visual content and videos, relations with the public media, sponsorship, etc. Weniger anzeigen

NUMERACTIVE
Jan 2023 - Jan 2024Sales Manager EuropeImplementation of sales strategies to maximise revenue opportunities in the assigned area.Ability to assess market trends and identify excellent growth opportunities.Identify and target new business opportunities to increase market share.Constantly studying competitors' activities and products to stay ahead of the market.Using CRM tools to track customer interactions and analyse sales trends.

Team for the Planet
Jan 2024 - nowPartner- Taking part in the choice of innovations to be financed during AGM.- Investing in innovations making it possible to fight massively against greenhouse gases such as production of zero-carbon fuel on a large scale and at a cost equivalent to fossil fuels.

Axom
Jan 2024 - nowMarketing ManagerWe are a Swiss๐จ๐ญ company specialized in computer vision for the health industry. We specialize in visual inspection and counting of small and medium batches of medicaments and medical devices. We deliver a full solutions in 4 months to our customers that also include hardware parts (robots, cameras, servers...). Our customers are some of the biggest pharmaceutical companies (40% of the top 15 big pharma are using our Artificial Intelligence-based Visual Inspection & Counting solutions โจ).We offer two products: a counting station which enables to avoid mix-up and to assure the reconciliation process, and a visual inspection station to detect particles and defects on products as vials, blisters, capsules, syringes etc.What makes us unique and ๐ข๐ฌ ๐ฅ๐ข๐ญ๐๐ซ๐๐ฅ๐ฅ๐ฒ ๐ ๐ ๐๐ฆ๐ ๐๐ก๐๐ง๐ ๐๐ซ ๐ข๐ง ๐ญ๐ก๐ ๐ฐ๐จ๐ซ๐ฅ๐ ๐จ๐ ๐ฉ๐ก๐๐ซ๐ฆ๐๐๐๐ฎ๐ญ๐ข๐๐๐ฅ๐ฌ can be summed up in 4 key points:โ Faster delivery (4 months)โ Compact design (1-2 sqm for 200kg)โ Higher quality (0.1% FRR)โ Return on investment coming faster Weniger anzeigen
Licenses & Certifications

German language diploma KMK
Hessisches KultusministeriumMay 2015
Test of English for International Communication (TOEIC)
The TOEIC ProgramApr 2023
Advanced Content Marketing Certification
LiveMentorApr 2020
Volunteer Experience
Help to the person
Issued by ASSOCIATION MANDATAIRE JUDICIAL PROTECTION OF ADULTS (A.S.S.I.M.) on Feb 2016
Associated with Tidiane BA
Languages
- anAnglais
- frFranรงais
- pePeuhl
- alAllemand
- esEspaรฑol
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