
Mia W.

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About me
Agile Marketer
Education

Cantel maths and computing college
2004 - 2009GCSE Music (B)
Cantell maths and computing college
2004 - 2009GCSE English (B)
Cantel maths and computing college
2004 - 2009Maths (C)
Cantel maths and computing college
2004 - 2009Science (C C)
Eastleigh College
2014 - 2015Level 2 Functional Skills in Mathematics
Eastleigh College
2009 - 2010Level 2 BTEC Travel and Tourism (Merit)
Eastleigh College
2009 - 2010Level 2 Key Skills in Communication
Eastleigh College
2014 - 2015BTEC Level 3 Subsidiary Diploma in Aviation Operations (Distinction*)
Eastleigh College
2014 - 2016BTEC Level 3 Diploma in Aviation Operations (Distinction* Distinction) Aviation Double grade Distinction* Distinction
Eastleigh College
2009 - 2010Level 2 Diploma in Aviation Enviroment
Experience

National Express LTD
Sept 2016 - Jan 2021● Exceeded daily targets, delivering exceptional customer service and promoting ancillary products.● Managed daily paperwork and maintained station facilities.● Provided travel advice and guidance, enhancing customer satisfaction.● Demonstrated strong incident management skills under pressure while maintaining strict health and safety protocols.● Managed product inventory and facilitated training for new staff members. ● Developed and implemented a comprehensive training program for work experience students.● Coached, mentored, and supported work experience students.● Conducted review meetings to evaluate performance and provide feedback.● Fostered positive relationships with charities and coordinated successful charity events.
Customer Service Advisor
May 2016 - Jan 2021Community Ambassador
Sept 2016 - Sept 2018

Southampton City Council
Jan 2021 - Mar 2022Customer Service Officer● Communicated effectively with customers through various channels, ensuring prompt resolution of inquiries and exceptional service.● Provided comprehensive reporting support across multiple departments.

Agile Business Consortium
Apr 2022 - Mar 2023Support Specialist● Developed and executed targeted marketing strategies to drive engagement, acquisition, and business growth.● Created compelling and optimised content across multiple platforms, including websites, emails, blogs, videos, and social media, to attract and retain the target audience.● Designed visually captivating graphics and visuals for marketing materials, ensuring brand adherence and increasing brand recognition.● Planned and executed high-performing email marketing campaigns, optimisng performance through data analysis.● Managed and optimised social media channels, maximising reach and engagement.● Utilised marketing tools such as Hootsuite, Meta Business, and Canva to streamline processes and enhance campaign effectiveness.● Conducted thorough quality assurance to ensure accuracy, consistency, and adherence to high standards.● Provided Scrum Master support, facilitating meetings and ensuring project success through effective collaboration.● Coordinated and supported projects, working closely with cross-functional teams for timely delivery and successful outcomes.● Assisted in coordinating and supporting events, leveraging marketing assets and communications. Show less

Eastleigh Borough Council
Jul 2023 - nowDigital Communications Officer● Developed and delivered engaging digital campaigns to improve the Council’s online reputation, increase awareness of services, and promote Eastleigh as a great place to live, work, and visit.● Created and optimised digital content for website, social media, and intranet, ensuring accuracy, relevance, and adherence to SEO best practices.Designed multimedia assets, including images, videos, and graphics, to support campaigns and maintain a consistent brand identity.● Planned and executed email marketing campaigns, tracking performance and using insights to improve engagement.● Managed social media channels, posting regular updates, responding to comments, and increasing audience engagement.● Monitored and analysed digital performance using tools like Google Analytics to measure campaign success and identify areas for improvement.● Tracked online discussions and flagged reputational risks, responding to issues and opportunities to enhance the Council’s online presence.Collaborated with cross-functional teams to support the promotion of services, ensuring consistent messaging and seamless project delivery.● Supported the "My Eastleigh" portal, encouraging residents to engage with self-service options and providing guidance to increase usage.● Produced regular reports and evaluations, using data insights to guide future digital strategies and ensure continuous improvement. Show less
Licenses & Certifications
- View certificate

Email Marketing
HubSpot AcademyMay 2023 - View certificate

Agile Project Management Foundation Examination
APMG InternationalApr 2022 - View certificate

Digital Marketing Internship Programme
Girls in MarketingSept 2022 
Mailchimp Foundations
Intuit MailchimpJun 2025- View certificate

Scrum Master Certified (SMC)
Scrum AllianceOct 2021
Volunteer Experience
Volunteer Youth Worker
Issued by Swaythling Youth Centre on Feb 2010
Associated with Mia W.Travel Agent Assistant
Issued by EDEN GLOBAL TRAVEL LIMITED on Sept 2009
Associated with Mia W.Community ambassador
Issued by The Honeypot Children's Charity on Sept 2016
Associated with Mia W.Community ambassador
Issued by The Rose Road Association on Sept 2016
Associated with Mia W.Community ambassador
Issued by The Guide Dogs for the Blind Association on Sept 2017
Associated with Mia W.Fundraiser
Issued by Tough Mudder Inc on Aug 2016
Associated with Mia W.Red Watch Fire Service
Issued by Gatwick Airport on Aug 2015
Associated with Mia W.
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