Experience

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  Chas e prossor & co ltd

  Feb 2014 - Mar 2016

  Web manager
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  Brandage media pvt. ltd.

  May 2016 - Jul 2016

  Project manager
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  Digixito services pvt. ltd.

  Aug 2016 - Feb 2018

  Digital manager
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  Classteacher learning systems

  Feb 2018 - May 2018

  Digital marketing manager
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  Zs

  May 2018 - Mar 2022

  Seo associate consultant

  Key ResponsibilitiesBuild brand awareness:• Liaison with an SEO agency to implement and optimize latest on-page and off-page SEO trends and best practices to strengthen ZS presence.• Execute SEO strategies to improve ranking on targeted keywords that enhance ZS visibility on SERP.• Review competitor keywords and ensure the usage of relevant keywords by the editorial team to create high-quality content. • Provide relevant meta titles, descriptions and keywords for the new and existing webpage.• Refresh/delete the low performing pages to improve website domain authority. • Suggest meta details of YouTube videos to improve video presence on SERP. • Create a better online reputation on third-party domains like Quora. • Identify new opportunities on relevant high authority domains to create backlinks. Technical SEO• Mitigate more than 15k duplicate web-pages• Rectify multiple crawl errors like Broken links, redirect chain, canonical, incorrect links etc to improve crawl budget and assure better indexing by search engines. • Share recommendations to the web team to improve webpage load time performance.• Improved the website domain authority from 47 to 54 in a span of 6 months. Show less

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  Adidas

  Mar 2022 - now

  Search engine optimization manager