Kristina Kuleshoff

Kristina Kuleshoff

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location of Kristina KuleshoffGreater Toronto Area, Canada

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  • Timeline

  • About me

    Customer Success Manager at Pathfactory

  • Education

    • Seneca College of Applied Arts and Technology

      2014 - 2016
      Advanced Diploma Bachelor of Business Administration (BBA)

      -Marketing Principles-Effective Business Communications-Real Industry experience through co-op program

  • Experience

    • #paid

      Dec 2017 - Jan 2023

      -Successfully catapulted customer retention rates• Enhance entire customer journeys via customer on-boarding processes to boost renewal/up-sell rates and minimize customer churn.• Analyze data-driven customer success metrics and KPIs, encompassing net and gross churn, net revenue retention, time to value, etc.• Secured additional MRR by facilitating the conversion of key accounts frommonthly product subscribers to annual customers by using cross-selling and up-selling to boost value ofcustomer purchases.• Organize product demonstrations and present success stories to prospective customers, effectively driving product value positioning.• Leveraged CRM systems and other relevant tools to track targeted contacts and manage daily activitiesidentifying key touch points relevant for account expansion• Supported marketing activities • Segmented customers to identify and prioritize high-value customers and generated customized playbooks per segment/customer type.• Hired, created and led a new staff development training program for new hires coordinatingactivities of a cross-functional instructional team Show less • Played an integral role in the client experience team’s activities and collaborated with account executives and cross-functional teams specifically sales.• Managed customer ad set up, implementation/ execution and tracking via Facebook Ad's Manager (Meta)• Oversaw the strategic planning and implementation of lead-generating social media campaigns to achieve customer KPI's• Tracked and improved NPS scores, boosting positive online customer satisfaction ratings, achieving anaverage of 9/10 • Increased account volume via post-sale customer discovery and up-selling, spend across book of business while in this role• Highly contributed to engineering team efforts in facilitating continuous enhancement of the SaaSplatform’s features and functionalities. Show less

      • Customer Success Manager

        Aug 2020 - Jan 2023
      • Account Manager

        Mar 2020 - Aug 2020
      • Program Execution Coordinator

        Jan 2019 - Mar 2020
      • Jr. Account Coordinator

        Mar 2018 - Jan 2019
      • Intern

        Dec 2017 - Feb 2018
    • Uberflip

      Jun 2023 - Jul 2024
      Customer Success Manager
    • PathFactory

      Jul 2024 - Dec 2024
      Customer Success Manager
  • Licenses & Certifications