Nishant Jain

Experience

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  CNBC TV18

  Aug 2005 - Aug 2007

  News Correspondent

  Develop stories on new developments in technology, telecom, healthcare & education vertical.Research stories, write and edit news, investigate leads, conduct interviews, meet broadcast deadlines, & report on newsworthy events.

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  Phonethics Mobile Media

  Aug 2007 - Aug 2011

  Manager - Innovations & Interactive services

  Strategize, develop & manage in-house products like healthcare services portal, offer management tool and SMS video delivery platform. Manage development of social media platform, E-commerce website, product websites, content delivery websites/microsite. Manage a team of social media bloggers/content managers for social media campaigns in various verticals.

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  Mirum India (Formerly Social Wavelength) : A WPP Company

  Jan 2012 - Aug 2012

  Business Development Manager

  Drive new business acquisition strategy, develop client pitches & revenue generation.Engage with prospective clients, understand business requirement, develop social media strategies and engage with delivery team for execution, measurement & Analysis

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  Interface Business Solutions (IBS)

  Aug 2012 - Apr 2013

  Account Director

  Primary focus areas include overall client account management, revenue generation through product offerings & increasing business exposure from financial services segmentMonitoring trends, gathering insights & regularly track performance marketing activitiesRegularly monitor competition, prepare consumer research & develop new strategies for online business growth

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  Aditya Birla Money MyUniverse

  May 2013 - Oct 2015

  Lead - Digital Customer Acquisition (Sr Manager)

  Primary focus areas include drive customer acquisition, Web/Mobile UI enhancements, partnerships & Traffic analysis Lead the customer acquisition strategy for India’s first integrated online personal finance management platform - MyUniverseOnline Campaign management, driving conversions through Search, remarketing and other online conversion tools, build word of mouth & organic traffic through social media promotions, SEO & content marketing activities.Monitoring of online user journey (Web Analytics) & flow optimization to improve performance (conversions) & engagement (retention).Worked on cross function projects to drive system solutions for improving customer on-boarding journey, process improvement and to enable new product offerings. Show less

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  Franklin Templeton India

  Nov 2015 - May 2016

  Sr Manager Marketing (Digital)

  Managed digital customer acquisitions, digital marketing, social media marketing & online reputation management. Worked on digital strategy to drive awareness, engagement and acquisition through digital channels. Managed performance marketing channels like search engine marketing, display, Email & mobile advertising solutions.

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  Kotak Mahindra Bank

  Jun 2016 - now

  Strategy planning, digital business and revenue growth, business P&L, research and analysis, development of marketing communication and customer engagement plans, process transformation and implementation. Played a pivotal role in setup of India’s first completely digital savings account platform – Kotak 811. Worked on customer engagement, customer activation, retention, customer experience design, customer analytics & process digitization.

  • Head - Product & Digital Acquisition (Home loans)

    May 2023 - now

  • Vice President (Product Head) - Personal Loans

    Apr 2021 - now

  • AVP (Product & Digital Lending) - Personal Loans

    Jun 2019 - Mar 2021

  • Chief Manager - Kotak 811 (Product Manager)

    Jun 2016 - May 2019