
Peter Videnov
Key Account Solutions Provider EU

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About me
Product Design & Ownership @ TIMIFY | UX/UI Designer
Education

The Interaction Design Foundation
2023 -UX Research & Design- Use practical methods to improve my work, including task analysis, user interviews and usability tests.- Recognise good and bad experience design.- Transfer my existing skills into a career in UX design.- Communicate the importance and value of UX design.- Distinguish between different roles within UX and the tools and methods suitable for each.- Apply an iterative, user-focused design process to generate innovative ideas that solve complex, ill-defined problems.- Make… Show more - Use practical methods to improve my work, including task analysis, user interviews and usability tests.- Recognise good and bad experience design.- Transfer my existing skills into a career in UX design.- Communicate the importance and value of UX design.- Distinguish between different roles within UX and the tools and methods suitable for each.- Apply an iterative, user-focused design process to generate innovative ideas that solve complex, ill-defined problems.- Make use of practical design thinking methods such as interviews, co-creation sessions and rapid prototyping, in every stage of the design process.- Initiate a new working culture based on customer needs and wants, so all work is focused on creating holistic and sustainable customer value.- Employ user research techniques to ensure products and solutions are truly relevant to their target audience. Show less

English Language School "Plovdiv"
2007 - 2012High School Diploma Major in English Language and Literature A
Lancaster University
2012 - 2016BBA Management Business Administration and Management, GeneralActivities and Societies: • Member and Treasurer of Lancaster University International Rotaract; • Member and Treasurer of Lancaster University Bulgarian Society; • Member of Lancaster University Marketing Society; • Member of Lancaster University Bright Futures. • Striker for Grizedale College football team. In this four-year programme, I learned about management principles and practices, market influences, operations, finance, communication, and more. Because of this broad knowledge, I can analyse complex business problems from different perspectives, and easily cross different boundaries that may exist within and between organisations. After completion, I left a solid business administration program with a well-rounded education, encompassing both soft skills (like leadership and communication)… Show more In this four-year programme, I learned about management principles and practices, market influences, operations, finance, communication, and more. Because of this broad knowledge, I can analyse complex business problems from different perspectives, and easily cross different boundaries that may exist within and between organisations. After completion, I left a solid business administration program with a well-rounded education, encompassing both soft skills (like leadership and communication) and hard skills (technical know-how). Some of the topics I explored:- Operations- Finance- Accounting- Marketing- Statistics- Economics- Project Management- Supply Chains- Consultancy- Business Ethics- Global Business- Data Analytics- Business Modelling- Humans in Organisations- Corporate Social Responsibility- Leadership. Show less
Experience

1-StopAsia
Nov 2016 - Oct 2017Key Account Solutions Provider EU- Developing trust relationships with a portfolio of major clients in Europe to ensure they do not turn to competition. KLM, Interpol, Airbus, NVIDIA and more- Acquiring a thorough understanding of key customer needs and requirements in terms of handling their translation projects- Expanding the relationships with existing customers by continuously proposing solutions and new services that meet their objectives

Speedflow
Nov 2017 - Apr 2020Senior Business Development Manager EMEA- Developing several go-to-market strategies for the company’s latest software product in EMEA- Conducting research to identify new markets and customer needs- Arranging business meetings and product presentations with prospective clients and affiliate partners- Representing the company and prospecting new business opportunities at Mobile World Congress in Barcelona for two consecutive years in 2018 and 2019- Promoting the company’s mobile advertising platform to both advertisers and publishers by addressing or predicting their objectives- Preparing partnership contracts based on revenue sharing while ensuring adherence to local law-established rules and guidelines- Keeping records of sales, revenue, invoices etc.- Providing trustworthy feedback and after-sales support- Building long-term relationships with new and existing customers and partners- Developing entry level sales and account management staff into valuable team members Show less

TIMIFY
Apr 2021 - now- Collaborating with stakeholders to define a clear product vision and strategy that aligns with business goals and user needs.- Translating strategic objectives into actionable design goals and initiatives.- Creating wireframes and prototypes to visualise and communicate design concepts and user flows.- Iterating on designs based on feedback, usability testing, and evolving requirements.- Working closely with development, marketing, and other cross-functional teams to ensure a cohesive and well-integrated product experience.- Facilitating communication and understanding between teams to align everyone with the design vision.- Managing the product backlog and prioritizing features and enhancements based on business value, user impact, and development feasibility.- Creating and maintaining a product roadmap that outlines the timeline for feature releases and design updates.- Planning and conducting usability testing sessions to gather insights on the user experience.- Incorporating user feedback into design iterations and improvements, fostering a user-centric approach.- Regularly communicating with stakeholders to provide updates on the design progress, gather feedback, and ensure alignment with business objectives.- Effectively presenting design concepts and rationale to both technical and non-technical stakeholders. Show less - Identifying the needs of the TIMIFY customers in all 3 segments and passing them on to the product development team in a clear and comprehensive manner- Discussing the goals and vision of the Product with selected TIMIFY customers, actively gaining knowledge on the matter- Understanding Product requirements, answering questions to the best of my ability- Actively taking part in sprint plannings, refinements, reviews and retros- Taking ownership and responsibility of one assigned TIMIFY product- Prioritising the Product Backlog for the assigned product based on the company’s annual business values and goals but also considering the recent customer feedback received by the Sales and Customer Success Teams- Implementing and executing customer surveys targeting users using the assigned product and then analysing the answers and creating reports.- Designing UX/UI features and Web Applications in Sketch Show less - Social Media Strategy Development - Define clear and measurable social media objectives aligned with overall marketing and business goals; Identify and understand the target audience to tailor content and engagement strategies effectively; Choose the most relevant social media platforms based on the target audience and business objectives.- Content Creation and Management - Develop a content calendar that aligns with the social media strategy, including a mix of promotional, educational, and engaging content; Create or coordinate the creation of high-quality, visually appealing content (text, images, videos) that resonates with the target audience; Schedule and publish content across social media platforms, ensuring consistent brand messaging and voice.- Analytics and Reporting - Use social media analytics tools to monitor the performance of social media campaigns, track key metrics, and identify areas for improvement; Provide regular reports on the effectiveness of social media activities, demonstrating ROI and outlining insights for future strategies; Conduct A/B testing on different content types, posting schedules, and ad campaigns to optimise performance. Show less
Product Owner & Product Designer
Feb 2024 - nowJunior Product Owner & UX/UI Designer
Apr 2022 - Jan 2024Social Media Manager
Apr 2021 - Mar 2022
Licenses & Certifications
- View certificate

User Experience: The Beginner’s Guide
The Interaction Design FoundationMay 2023 - View certificate

Design Thinking: The Ultimate Guide
The Interaction Design FoundationMay 2023 
Sketch from A to Z (2022): Become an app designer
UdemyMay 2022
The Complete 2021 Cyber Security Training for Employees
SIA Global SecurityMay 2021
Growth Hacking with Digital Marketing
EazlApr 2021
B2B Marketing on LinkedIn
LinkedInMar 2021
Bachelor of Business Administration (Hons) Management
Lancaster UniversityJul 2016
Certificate in Advanced English (CAE)
University of CambridgeDec 2010- View certificate

Journey Mapping
The Interaction Design FoundationApr 2024
Volunteer Experience
Team Leader
Issued by Български Червен кръст / Bulgarian Red Cross on Nov 2009
Associated with Peter Videnov
Languages
- enEnglish
- buBulgarian
- geGerman
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