Deep Enrich
Harikrishna A
Ad operations Senior associate
3000 followers
Hounslow, England, United Kingdom
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About me
Marketing Leader || Digital Technology || Mentor
Education
JNTUH College of Engineering Hyderabad
2010 - 2012Master of Business Administration - MBA HR & Marketing A
Experience
Infosys BPO
Jan 2008 - Jan 2010Ad operations Senior associate
Google
May 2011 - Aug 2018Team Lead
Mindshare
Nov 2018 - Jan 2022Digital Director1. Contributed towards digital transformation journey where we moved to adopt digital tech for growth.2. Developed tech partnerships with Google & Facebook3. Developed a data-driven audience segmentation methodology that enhanced our campaign targeting efficiency by over 35%4. Mentored cross functional teams part of Leadership Infusion to identify and nurture future leaders. An intiative close to my heart.
PHD
Jan 2022 - Feb 2023Programmatic Account Director
Hearts & Science
Aug 2023 - May 2024Account DirectorHearts & Sciences is a Global Marketing Leader and my role was to execute programmatic strategy to harmonize digital technology adoption for some of the key clients like JLR, Singapore Airlines & etc.Was core part of the digital planning & execution team.
Bidmath
May 2024 - nowProject ManagerHelping onboard one of the USA's biggest banking client and helping them on digital strategies and use of digital technology.
Licenses & Certifications
Double Click Bid Manager
Google Account ManagersSept 2014
Microsoft Bing ADS
MicrosoftJan 2014- View certificate
Product-led Certification
Pendo.ioSept 2024
Google Adwords Certified
GoogleJan 2014DoubleClick Campaign Manager
GoogleOct 2014
Honors & Awards
- Awarded to Harikrishna ABronze Award for Best performer Google Apr 2013 Best performer for continues six months.
Languages
- enEnglish
- hiHindi
- teTelugu
- taTamil
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