Marcelo Lorenzetti

Experience

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  1ST STOP HOME TECHNOLOGY LIMITED

  Jan 2012 - Jan 2014

  Showroom Manager

  Developed residential and commercial technology solutions.Created budgets, conducted sales, negotiated with suppliers, and managed daily activities.Administered the showroom and controlled cash flow and financial consolidation.Achieved multiple sales of complete home automation solutions.Successfully executed projects with the technical team.

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  Estruturar Imóveis Comerciais

  Jan 2015 - Dec 2017

  Business Development Executive

  Facilitated real estate operations for national and multinational companies in Brazil.Identified properties with commercial potential and presented real estate transaction options.Engaged with companies in the retail sector and offered services.Developed investment products and persuaded investors to invest.Provided daily reports to the company director.Closed several real estate deals, including the successful implementation of two Panvel pharmacies.

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  Tradewind Finance

  Dec 2017 - Dec 2019

  Business Development Executive

  Developed a business plan for the company's entry into the Brazilian market, focusing on key sectors like agribusiness for trade finance solutions. I worked to establish a sales pipeline through targeted lead generation using Salesforce CRM, ensured compliance with local regulations, and launched marketing campaigns to raise awareness of our services. I implemented Salesforce for sales process management, integrated ERP systems for financial tracking, and collaborated with global teams and internal departments to streamline operations and ensure consistent service delivery. Show less

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  Polo Yards Online Store

  Dec 2019 - Jun 2024

  Founder/Director

  Led the company's strategic direction focused on growth and market expansion by developing a multi-channel sales strategy across the website, marketplaces, and social commerce platforms. As the head of the company, I oversaw e-commerce website optimization to ensure a seamless user experience and high conversion rates while managing the integration of ERP, CRM, and finance systems to streamline operations. I also worked to optimized logistics and fulfillment, including partnerships with third-party logistics (3PL) providers, and utilized data analytics to monitor key performance metrics and enhance the customer experience across all channels. Show less

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  Foster Mentoria

  Jan 2025 - now

  Founder and CEO

  My focus is on entrepreneurs and their companies, and I work to promote their interests.My work is developed across four areas: entrepreneur, business, market, and investment. I operate at various stages of a startup, from ideation, validation, traction, to seeking investment, depending on the demand.Activities include support in defining the value proposition, identifying the target audience, structuring the business model, developing the product/service, identifying problems and market opportunities, validation, strategic positioning, fundraising preparation, matchmaking with investors, among others.Feel free to reach out so we can talk. Show less

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  Bridge for Billions

  Mar 2025 - now

  Mentor

  I mentor at Bridge for Billions, an organization that supports entrepreneurs around the world. I collaborate in structuring and developing business ideas to foster the creation of more inclusive and sustainable economies.