Kjell Coel

Experience

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  Cetelem

  Aug 2008 - Sept 2009

  Customer relations

  de oplossing zoeken tussen de problemen van de cliënt en de opportuniteiten van de kredietinstelling

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  BNP Paribas personal Finance belgium

  Sept 2009 - Feb 2010

  Direct Marketing Officer

  -Opstellen van communicatie naar Nederlandstalige klanten-Nagaan van technische gegevens opdat het drukproces met de post goed liep.-Meewerken aan de set-up van de nieuwe website-Opzetten van automatische antwoord gevende "mascotte" die de klant verder kon helpen op de website-mee nadenken en uitwerken van looptijd communicatie van beginnende klant, "van welkomstpakket tot maand na maand tonen van volledige gamma en aspecten"-Gadgets en flyers ontwikkelen voor Mobicar event- Bedrijfsagenda's mee ontwikkelen en distributie Show less

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  BNP Paribas Personal Finance Belgium GEIE

  Feb 2010 - Jun 2010

  -Juridisch krediet adviseur afwikkeling debiteuren

  - Gebrek aan Nederlandstaligen opvangen binnen deze dienst-OCMW's, erfgenamen en/of klanten trachten contacteren en vermijden dat verdere juridische stappen uitbleven tussen klant en bedrijf door zo veel mogelijk te recupereren

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  KBC Securities

  Jun 2010 - Apr 2013

  Client Services Officer / project manager

  Our retail services in Belgium build off our global securities network to deliver an extensive range of investment services for self-directed investors. Our services include the state-of-the-art investment platform Bolero, designed to allow our clients to manage their stock exchange investments through a host of tools, including optimised order execution and portfolio management.Bolero gives online access to more than 20 markets and the possibility to trade all exchange-rated securities, including stocks, bonds, options, turbos (leveraged certificates) and speeders, with order execution from €7,5 per trade onwards.Offline, our clients can also contact our brokers on the phone for market information. Real-time order execution and securities safekeeping are also available.Our clients are kept fully up to date with market information through KBC Securities research, which includes company notes and flashes on 120 stocks. We also publish high quality quote information and news from the Belgian News Agency TijdNieuwslijn and Reuters.Additionally, we host company visits, a series of investment courses and networking events to keep our clients connected and fully abreast of investment trends.For further information or to contact us, please visit www.bolero.be. Show less

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  Bolero.be

  Apr 2012 - Apr 2019

  Social Media Manager

  ✅ As a social media manager, I take care of the daily organic posts on the social media channels that Bolero uses (Twitter, Facebook, Linkedin, Instragram and Youtube). Based on the Stock market content of the day, I provide fresh copy, the right image, the cutting-edge gif/video,... to distribute the content in the relevant social media channels. For this I work closely with the content manager, the analyst team,...✅ I have a heart for the client and take care of the daily conversation management on the various social media channels.✅ If the stock market content is very important in order to get a paid 'push in the right direction', I proactively grab it. I take care of the necessary SEA, sponsored Facebook or Twitter post,... in order to give our content even more social reach and to contribute to our content marketing objectives. ✅ I help to set out the lines during the daily editorial meeting for content planning and come up with fresh ideas for involving our social media community even more, inspiring,... I help to think about the translation of campaigns and actions on the social media.✅ I further develop the social media strategy (how social media contributes to business strategy, the channels, KPI's) and keep a close eye on the results. I regularly report on the most important KPI's and proactively come up with improvement proposals. ✅ I strive to be on top of things with what goes on in the world of social media and digital marketing and sails and shares my knowledge, best practices, ... with the marketing colleagues. ✅ I'm a curious jack-of-all-trades who's well informed about the most important stock market news and I'm a real brand ambassador for Bolero who also enthuses his colleagues about social issues. Show less

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  Leuven MindGate

  Jul 2016 - Dec 2016

  Social media advisor

  Leuven MindGate is a region at the crossroads of health, high-tech and creativity. A perfect breeding ground for companies, entrepreneurs, investors, startups and talent.As an employee of the KBC Group, I was honoured to help Leuven Mindgate with my expertise in digital marketing and social media. During the start-up of Leuven Mindgate, I helped to bring the content together and to allow it to flow through to social media. This to put Leuven Mindgate and all its stakeholders on the map with their own strengths and to support the goals of the organisation. We did this by a specific social media strategy. In addition, they also looked at how social media could be used to look for synergy between all the partners. Finally, by means of ambassadorship, we brought to the surface the pride about the unique opportunity in the region to be more visible. Uitstippelen van een Social Media strategie en het practisch opstarten hiervan. Show less

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  Allianz

  May 2019 - now

  As Allianz Benelux's social media specialist I promote the Allianz brand and actively search for attractive content to reach our target groups. I am responsible for the roll out and implementation of a social media strategy. I monitor these channels and look for opportunities for our content.I actively post content on our SoMe channels, both organic and paid with a client focused planning. In Belgium we target BtoC customers and BtoB in the Netherlands (mainly focuses on ZZP (self-employed) & MKB ( SME's).I’m responsible for rolling out social media campaignsI also provide strategic advice on the use of the Social Media channels in the area of Branding, commercial actions and sponsoring (RSCA Anderlecht).In the strategic advice section I also gave an extensive and practical Linkedin training to our 100 sales and marketing colleagues from the Benelux. I help them to use this social media channels as a tool in the sales funnel. Because by using all the digital tools we have today, sales and marketing teams will generate more qualified leads. With the right digital sales skills, these leads can be converted into new business relationships and additional revenue.On this moment I am focust on an employee advocacy project and trying to convince colleagues of Allianz ambassador. Show less

  • Contentmarketing & Social Media Lead Benelux

    Oct 2021 - now

  • Social Media Manager

    May 2019 - Oct 2021