Valentina Chiminelli

Experience

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  Centro MIC Moda, Immagine e Consumi

  Apr 2014 - Apr 2017

  Collaboration with Centro MIC _ Moda, Immagine, Consumi, Università degli Studi di Milano

  I’ve been the book editor of “Le cucine nelle case museo”, e-book realized in collaboration with Università degli Studi di Milano, edited in 2020, January.I wrote three articles focused on the Italian fashion world, starting from lessons of Elio Fiorucci, Claudio Marenzi and Andrea Panconesi.

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  Gruppo editoriale Mauri Spagnol S.p.A.

  Oct 2015 - Dec 2016

  Social Media Junior and Junior Marketing executive

  I collaborated to the creating and publishing processes on social media.I identifyied and collaborated with external freelancers to develop, edit and distribute content.I collaborated to the traditional marketing content creation process.

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  Freelance

  Jan 2017 - now

  Copywriter e Social Media Manager freelance

  As a content strategist and creator with a focus on storytelling, I deliver wholecommunication project for the Italian Authors: Chiara Moscardelli, Elvira Serrae Federica Bosco (Publishing Houses Einaudi, Solferino, Giunti, Garzanti).I plan social media focused strategies, managing advertising, content creationand influencer collaborations.I identify and collaborate with external resources to develop, edit and distributecontent.

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  Kube Libre s.r.l.

  Apr 2017 - Dec 2018

  Copywriter e Digital Project Manager

  I played a leading role in the management of agency digital projects including online planning and insight, content production such as videos and online advertising. I led the creation, editing, and publishing processes including editorial calendars, content inventories, content optimization and analytics.I collaborated to the creating and publishing processes of radio and tv spots for main agency clients, included Mitsubishi, SsangYong, Koelliker, Vistaterra and Ivrea City.For Mitsubishi I led the entire digital process and I managed the digital teamwork. Show less

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  Ideagency s.a.s.

  May 2019 - Jan 2021

  Copywriter and Content Marketing Manager

  I led the Content Marketing strategy and execution for agency core clients.I led the creation, editing and publishing processes, including editorialcalendars, content inventories, content optimization and analytics.I planned advertising campaigns on social media and Google and I brought myteam to deliver them with success.I cooperated with freelancers for catalogues and e-commerce shootings.I managed the Digital Team and took care of the stakeholders.

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  MANDOLINI AUTO S.P.A.

  Feb 2021 - Oct 2022

  Digital Marketing Executive - Audi Digital Manager

  I own, drive and create content, from concept through creation, editing andamplification across all channels, offline and online, events included.I’m a source of creativity and inspiration for the content marketing team.I plan digital paid media programs, manage, deliver and optimize advertisingcampaigns on social media and Google.I punctually report evaluation and performance analysis of campaigns throughdifferent tools (Google Analytics, Salesforce, Facebook Business Manager). Show less

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  InPost Italy

  Oct 2022 - now

  • Brand Marketing Manager

    Aug 2024 - now

  • Digital Marketing Specialist

    Oct 2022 - Oct 2024