Mariya Karapetyan

Experience

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  Asociación Conciencia

  Jan 2012 - Jul 2014

  Administrative Assistant

  Performing basic office tasks including data entry and answering the phone.Handling communications with internal areas via phone, email, and in-person.Processing transactions, issuing checks and updating ledgers, budgets, etc.Preparing financial reports and following activities budget.Other general administrative tasks.

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  Panificados Tashir

  Oct 2014 - now

  Director

  Design of logo, company brand strategy and image.Development of a successful recipe for industrial production. Creation and reinforcement of 'brand image' or 'customer loyalty' with our brand.Building, management and leadership of team work.Team training and customer training about goods use and benefits.Development of partnerships with big companies in the hospitality environment and suppliers to strengthen the position of our brand and generate mutual benefit.Keping high quality customer service. As part of a marketing strategy for the brand and the name “Mariya Harutyuni Karapetyan” I engaged in “MasterChef” Argentina” in 2015 to raise brand awareness and credibility. I was in the final 20 selected participants among 10.000 applicants achieving 6th place. (link below): Show less

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  Semilla

  Jul 2017 - now

  Director

  Conducting market research to analyse gaps in the market for eco-friendly goods, proceeding with conducting marketing strategy to initiate brand launch, implement brand exposure and strategic growth.Developing brand identity through creation of logo design and implementation of brand ethos into the logo and general brand assets.Expansion of portfolio and introduction of additional sustainable goods seasonally and offering additional services customisable for the consumer, to ensure customer loyalty and engagement.Conducting Marketing strategy to implement brand exposure and growth.Development and implementation of strategies to promote our goods and services.Development and implementation of strategies to generate increased consumption of innovative goods and services.Development and implementation of strategies to build and maintain an organisation's image and reputation with its customers and the wider public.Development of partnerships with big companies and suppliers to strengthen theposition of the brand and generating mutual benefit., and ensuring brand Marketing strategies align with all partners we liaise with. Overseeing/managing digital marketing team and managing SEO, social media marketing, marketing campaigns/implementations and overall digital marketing strategies Show less

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  Pathways Residences

  May 2020 - Jun 2021

  Customer Service Representative

  Greeting and assisting visitors to the facility.Contract Tracing officer during Covid 19 pandemicHandling complaints and feedback relating to COVID-19Once the venue has returned to normal after the lockdown, Café Staff.

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  Mark Stewart Smash Repairs Pty Ltd

  Jul 2021 - Apr 2022

  Marketing Specialist

  Overseeing digital marketing team/agency and providing advice on SEO, marketing campaigns/implementations and overall digital marketing strategies. Developing social media platforms and scheduling consistent posts with the right brand messaging.Liaising with web developers and digital agencies to ensure website structure and collateral align with the marketing assets and campaigns. Overseeing customer service team to ensure brand messaging is aligned through both businesses simultaneously (Atlas and MarkStewart).Organising photo shooting sessions for general marketing usage to ensure the brand has up to date assets for overall marketing campaigns (website, digital marketing, social media platform etc.). Show less

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  TA World Services

  Apr 2022 - now

  Marketing Specialist

  Conducting market research to analyse and develop marketing strategies and plans for upcoming projects/ to also identify current and future trends.Conducting market research to also identify market opportunities to grow the existing goods and services strategies implemented in the business.Liaising with agencies to fulfil required marketing services.Analysing and preparing marketing programs and policies to support business growth and development.Overseeing digital marketing team and providing advice on SEO, social media marketing, marketing campaigns/implementations and overall digital marketing strategies.Strategically developing ideas for seasonal/annual marketing campaigns. Advising on all elements such as product pricing, advertising, sales promotions, distribution channels etc.Coordinating production of advertising campaigns involving specialised activities, such as artwork, copywriting, media scripting, and media placement. Fulfilling these within the project timeline and budget. Show less