Nataliia Derekoy

Experience

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  Key to Comunication (K2C)

  May 2006 - Sept 2006

  Office Assistant

  • Conducted audits of telecommunication companies installing cellphone towers for a major mobile operator in Ukraine.• Met with regional partners to ensure compliance and accuracy in audit reports.• Collaborated with team members to streamline audit processes and improve efficiency.

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  Yakaboo.ua

  Jul 2007 - Jul 2008

  Customer Relationship Specialist (Part Time Job)

  • Managed busy phone communication lines processing orders for video, audio, and books from customers.• Provided technical and information customer support, managed complaints, and handled incoming and outgoing calls.

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  Ukrainian Software Company, Ltd

  Jul 2008 - Apr 2011

  Digital Product Specialist

  I successfully researched new customers and market channels, negotiated with clients, and sold online software services to meet business needs. Additionally, I provided post-sales support and trained regional team members on sales processes. • Analyzed and reported on sales progress• Trained regional team members on sales processes

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  Media Group Autocentre

  May 2011 - May 2013

  Sales Account Specialist in Advertising Department (Internet, Press and TV)

  As a Sales Account Specialist at Media Group Autocentre, I excelled in managing sales and negotiating with 60+ new clients for advertising placements. • Prepared tailored business proposals and market solutions to meet client goals and budget constraints.• Created Sponsorship and Partnership proposals to enhance client relationships.• Coordinated with the production team to ensure successful campaign results and client satisfaction.

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  ITCG Full-Service Digital Agency

  May 2013 - Aug 2015

  Digital Account Manager

  • Managed Samsung Electronics account, generating 60% of company revenue in 2 years.• Developed strategic campaign plans for various digital marketing campaigns.• Analyzed performances and KPIs to optimize campaign goals.• Built long-term relationships with customers and key stakeholders.

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  International Nail Manufacturers

  Mar 2017 - Sept 2019

  • Developed marketing strategies to increase brand awareness and drive growth opportunities.• Managed digital marketing materials and educational campaigns to support product strategy.• Organized and executed events, trade shows, and educational workshops for national and international partners. • Developed and executed marketing strategies to enhance brand awareness through social media, email, PR, and educational campaigns.• Managed content creation and analyzed paid promo campaigns on various social media platforms.• Collaborated with digital influencers to lead successful marketing campaigns.• Coordinated with agencies and third parties to create marketing materials.

  • Product Marketing Manager

    Aug 2017 - Sept 2019

  • Digital Marketing Specialist

    Mar 2017 - Aug 2017
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  Euroasian Group

  Jul 2020 - Oct 2020

  Product Marketing Manager

  - Developed and analyzed project product maps. - Analyzed products and identified their strengths and weaknesses based on the market, target audience, and competitors. Using the data for product improvement.- Developed new ways and ideas for improving the existing product and services, and finding new sales channels.- Developed marketing strategy for product improvement in cooperation with the company team members.- Created customer journey maps.- Participation in marketing plan development together with the Marketing department.- Worked on a project target audience, segmentation, determined needs of the target audience, learned its consumption patterns.- Management of a cross-functional team of contractors.- Prepared project presentations for company employees and partners. Show less

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  Plan:b4u

  Jun 2022 - Mar 2023

  Strategic Marketing Specialist

  As a Strategic Marketing Specialist at Plan:b4u, I spearheaded the development of marketing strategies to enhance brand visibility and engagement on digital platforms. Through competitor and market analysis, I crafted a content strategy that resonated with the target audience, resulting in increased brand awareness and customer engagement.

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  Deutsche Postcode Lotterie

  Apr 2023 - now

  Product Owner