Cesar Bacca

Cesar Bacca

Colombia - Country Manager

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location of Cesar BaccaBogotá D.C. Metropolitan Area

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  • Timeline

  • About me

    Managing Director - Cybersecurity - Generative Artificial Intelligence - Data Science - Deep Learning

  • Education

    • University of the Andes

      -
      Bachelor of Engineering - BE Engineering/Industrial Management
    • The Ohio State University

      2000 -
      Master of Computer Applications - MCA Computer Science
    • Universidad del Rosario

      -
      Master's degree Business Administration and Management, General
  • Experience

    • Teradata

      Jan 2001 - Jan 2010
      Colombia - Country Manager

      • Drove the Colombian subsidiary annual revenue from us$ 16MM to us$ 37MM in my tenure.• Grew the Colombian Subsidiary local market share from 36% to 64% in the financial services industry and from 24% to 42% in the retail services industry.• Develop 5 different key value proposals to respond faster to customers requests and to facilitate the implementation IT business solutions in projects for Banking Automation and Retail Automation. • Implement the first Data Management and Datawarehouse project in the Colombian Insurance Industry, positioning Teradata platform as a leader in the market for Marketing Datawarehouses.• Negotiate, signed and implemented the largest contract in the Spanish Latin-American Region ( us$8MM ) to provide self-service banking solutions to one of the key shared services providers in the retail banking industry.• Drove the negotiation, closing and implementation of the main deal (us$4MM ) in the retail market, to provide Point of Sale Solutions for the largest department store retailer in the South American region. Show less

    • IBM

      Jan 2010 - Jan 2013
      Latam Regional Manager – Financial Services Industry Solutions

      • Positioned IBM Consulting and Implementation Framework for Information Technology projects, in Banking Insurance and Stock Exchanges industries, through the annual customers meetings within the IBM Financial Systems Industry Solutions Roadshows. Each year I leaded 6 industry solutions conferences across the region.• Delivered industry consulting to the regional sales team, enabling all members ( 80 people ) to potentiate more products and services sales around IBM industry solutions portfolio. This lead to an average of 12% sales annual growth in my tenure.• Drove the negotiation, closing and implementation of one of the key integration projects for the largest retail banking in Peru ( us$ 12 MM ).• Responsible for the deal management for the National Stock Exchange of Chile, leading to the closing of the first IBM integrated project of consulting services, software licenses and infrastructure ( us$7MM). Show less

    • Oracle

      Jan 2013 - Jan 2015
      Latam Regional Manager – Financial Services Business Unit

      • Drove the negotiation and closing of the Corebanking Transformation Project for the 4 retail banks, members of the largest Financial Holding Group in Colombia. (us$ 60 MM in 5 years) .• Positioned the suite of Oracle Analytics Solutions for the Banking Industry closing the first deals in the assigned region; one Tier 1 bank in Venezuela , one Tier 1 bank in Panama and one Tier 1 bank in Colombia, for a total of us$3MM in software licenses and implementation services.• Implemented integration project for the area of Integrated Risk Management with emphasis in Anti-Money Laundering in one of the Tier 1 banks in Colombia, in partnership with one of the top 5 Consultancy Companies. Show less

    • Marketino Digital Innovation

      Jan 2015 - Jan 2018
      Chair of the Board of Directors

      •Proof of Value for Analytics projects, in the areas of Risk Management, Anti Money Laundering, Customer Insight and Customer Segmentation for the Financial Industry for the Latin-American market. • Structure and open the operation in Colombia with a team of 15 people.• Create the Enterprise Architecture and Strategic Planning on Business Transformation Proposals• Structure and implement Social Media Marketing and Mobility projects for the Public Sector.• Develop the go-to-market plans for the Digital Marketing proposals.• Position the eAnalytics solutions portfolio in the local market with a selected group of Small and Medium Enterprises.• Drove the local annual revenue up to us$ 3MM in my tenure. Show less

    • Accenture México

      Jan 2018 - Jan 2020
      Associate Director – Technology Services

      • Manage deliverables and resources estimation for Applications Modernization Projects for the Financial Services Industry .• Delivery Cloud Native Migration projects for Legacy Systems Transformation for the Financial Services Industry . • Position the Corebanking Transformation solutions portfolio in the two named accounts ( Tier 1 banks).• Develop Proof-of-Value of Cloud Migration, positioning Accenture as a key solution provider for Legacy Systems Modernization.• Create, in team with the innovation Hub of Accenture Ohio, the Proof of Concept value proposal, on how to apply Artificial Intelligence structuring the migration architecture from legacy systems to microservices. Show less

    • NovoAnalytic ( a Marketino Digital Innovation Company )

      Jan 2020 - now
      Managing Director

      .Lead country consulting services in business innovation, based on: Analytics Artificial Intelligence Machine Learning and Process Mining Technologies. Apply Data Science on Cybersecurity Solutions. Determine and execute strategies for domestic market expansion strategies.Deliver market sales targets and drive business priorities and goals.. Take lead in managing and maximizing return on all resources applied across the geography including consulting, sales, product, marketing and operational resources. Ensure maximum cooperation, liaison and communication across territories.. Develop the strategic alliances in the cloud native developers ecosystem.. Identify opportunities for new business in market and develop and implement market entry and market growth strategies. Show less

  • Licenses & Certifications

    • Amazon Web Services Cloud Practitioner

      Amazon Web Services (AWS)
      Nov 2021
    • Cloud Platform as a Service

      Accenture
      Jan 2018
    • AWS Artificial Intelligence/ Machine Learning

      Amazon Web Services (AWS)
      Mar 2022
    • Harvard Mentor - e-learning – Management and Leadership

      NCR Corporation
      Jan 2005
    • Building Cloud Native ans Multicloud Applications

      IBM
      Apr 2021
    • Design Thinking Co-Creator

      IBM
      Apr 2020
    • AWS Business Professional

      Amazon Web Services (AWS)
      Aug 2021
    • Amazon Web Services Solutions Architect Associate

      Amazon Web Services (AWS)
      Feb 2022
    • Global Sales School Certified Sales Advisor

      IBM
      Jan 2013
    • Sales Coach - IBM Global Sales Academy

      IBM
      Jan 2010
  • Volunteer Experience

    • Alumni Association Membership

      Issued by Universidad del Rosario on Jan 2015
      Universidad del RosarioAssociated with Cesar Bacca