Tori Elsasser (Cullo)

Tori Elsasser (Cullo)

Student Aide

Followers of Tori Elsasser (Cullo)985 followers
location of Tori Elsasser (Cullo)Charlotte, North Carolina, United States

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  • Timeline

  • About me

    Marketing Manager @ LendingTree | Driving Growth through Data Insights

  • Education

    • Hofstra University

      -
      Bachelor's degree Public Relations, Advertising, and Applied Communication

      Activities and Societies: Sigma Delta Tau, Lambda Pi Eta National Honors Society, PRSSA

    • Hofstra University

      -
      Bachelor's degree Dance Performance
  • Experience

    • Hofstra University

      Dec 2014 - May 2018
      Student Aide

      - Assisted librarians and circulation desk staff by acquiring, preparing, and organizing library materials and resources. - Served as point of contact for students and visitors.- Completed other administrative duties and tasks as assigned.

    • Sigma Delta Tau

      Dec 2015 - Jan 2017
      Vice President of Formal Recruitment

      - Developed, planned, and implemented year-round chapter recruitment program which included the strategy, the budget, and coordination with the Chapter Advisor and approval from Hofstra University and Sigma Delta Tau's National Headquarters. - Successfully reached recruitment quotas with a large pledge class comprised of campus leaders, successful students, and dedicated philanthropists.

    • Queen Bee Jewelry Designs

      May 2016 - Aug 2016
      PR, Events & Community Outreach Intern

      - Managed all social media platforms and inform the public of new inventory, trunk shows, and promotions. - Assisted with design and merchandise trend boards for future seasons and showrooms. - Supported CEO and Designer with day-to-day administrative tasks. - Doubled social media engagement within three months.

    • AILEY

      May 2017 - Aug 2017
      Marketing And Publicity Intern

      - Worked with media lists and contacts on Cision, research and assist in writing press materials, maintain press coverage of the organization, provide general administrative support. - Assisted with press and media coverage for the prestigious dance company's international tour. - Supported event staff at their Lincoln Center Season Opening Night Gala.

    • Boneau/Bryan-Brown

      Jan 2018 - May 2018
      Marketing And Publicity Intern

      - Supported the major Broadway publicity firm with openings of shows, daily press clip servicing, assisting press agents on various day-to-day assignments and administrative duties. - Worked at the 2018 Tony Awards official press junket.

    • Rauxa

      Jun 2018 - May 2021

      - Supported the management and delivery of client objectives in all campaigns while keeping track of schedules and budgets. - Point of contact throughout the entire project lifecycle, including strategy initiatives, creative direction, coding, QA-ing, and data tracking/reporting.- Collaborated with other agency departments to ensure that project requirements and deliverable dates are clearly communicated, understood, and executed upon.- Gathered analytics and data from past campaigns to report results to clients. Show less

      • Account Manager

        Apr 2021 - May 2021
      • Account Coordinator

        Jun 2019 - Apr 2021
      • Executive Administrative Assistant

        Jun 2018 - Jun 2019
    • LendingTree

      May 2021 - now

      - Grows accounts + seeks out opportunities for new business based on data trends. - Leads internal teams to implement client agreements, from point of contract closure to partner launch and data analysis.- Establishes and maintains KPI reports on key partnerships, using data insights to identify new opportunities to upsell partners above their contractual media commitments. - Supported media partner planning, asset management, and the overall coordination of premium digital advertising campaigns. - Gathered large sets of data to inform strategic planning across products and partnerships.- Handled day-to-day operation needs of team reporting & communication flows, and found efficiencies in current internal processes. - Found trends and patterns in large datasets, theorized ways to utilize those trends, and shared them broadly with the team.

      • Partner Marketing Manager

        Aug 2022 - now
      • Marketing Analyst

        May 2021 - Aug 2022
  • Licenses & Certifications

    • Excel: PivotTables for Beginners

      LinkedIn
      May 2021
      View certificate certificate
    • Excel 2019 Essential Training

      LinkedIn
      Jul 2019
      View certificate certificate
    • PRC Agency-Ready Certificate

      PR Council
      Aug 2020
    • Inbound Marketing Certified

      HubSpot
      Jul 2020
  • Honors & Awards

    • Awarded to Tori Elsasser (Cullo)
      Dance Performance Scholarship Hofstra University's Department of Dance
    • Awarded to Tori Elsasser (Cullo)
      Hofstra University Dean's Scholarship -
    • Awarded to Tori Elsasser (Cullo)
      New York City Dance Alliance Scholarship New York City Dance Alliance
  • Volunteer Experience

    • Participant

      Issued by Making Strides Against Breast Cancer
      Making Strides Against Breast CancerAssociated with Tori Elsasser (Cullo)
    • Participant

      Issued by Relay For Life of Greater Heights
      Relay For Life of Greater HeightsAssociated with Tori Elsasser (Cullo)
    • Participant

      Issued by Out Of The Darkness
      Out Of The DarknessAssociated with Tori Elsasser (Cullo)
    • Participant

      Issued by Dance Marathon - Hofstra University
      Dance Marathon - Hofstra UniversityAssociated with Tori Elsasser (Cullo)
    • Member

      Issued by Sigma Delta Tau on Feb 2015
      Sigma Delta TauAssociated with Tori Elsasser (Cullo)
    • Member, Secretary, Vice President

      Issued by ta-da! (teaching. arts. dance. academics.) on Dec 2014
      ta-da! (teaching. arts. dance. academics.)Associated with Tori Elsasser (Cullo)