Alexandra Smedley

Experience

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  LifeLine Sciences, LLC

  Apr 2014 - Aug 2014

  Associate Project Coordinator

  In my role as an Associate Project Coordinator at LifeLine Sciences, LLC in Farmington Hills, MI, I supported the sales field by registering customers and optimizing order placement for increased efficiency. I facilitated process flow training and updated representatives on new field mechanisms. Additionally, I managed the daily operations of the data support team to streamline processes and enhance sales.

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  General Motors

  Aug 2014 - Jan 2020

  In my role as a National Account Manager at General Motors in Grand Blanc, Michigan, I established key partnerships with AutoZone category managers to drive product positioning and brand awareness. By launching a multi-million dollar ACDelco battery deal across ~3,000 AutoZone stores, I successfully increased commercial performance and achieved sales targets each year. In my role as a District Manager at General Motors, I oversaw the administration of Sales and Service agreements with dealers, working closely with them to enhance customer experience and drive business growth. By learning and understanding each dealer's market and business strategy, I fostered a deeper understanding of individual nuances and opportunities which allowed me to tailor my approach for each partner.

  • National Account Manager

    Apr 2017 - Jan 2020

  • District Manager

    Aug 2014 - Jan 2020
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  Shanghai General Motors Co., Ltd.

  Jan 2020 - Apr 2022

  ACDelco Senior Manager, China

  In my role as Senior Manager at Shanghai General Motors Co., Ltd., I co-led a team of 30 members to drive growth for the ACDelco spare parts brand in the China aftermarket. By overseeing product development decisions, marketing strategy, and sales practices, we achieved double-digit revenue and customer retention growth each year. Additionally, I completed a special project studying the attractiveness of a convertible vehicle variant and delivered the recommendation to introduce as limited production model to leadership. Show less

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  General Motors

  Jun 2022 - now

  Customer Care & Aftersales Director, Europe

  In my role as the Customer Care & Aftersales Director at General Motors in Europe, I spearheaded the re-entry of the company with the all-electric Cadillac LYRIQ. Leading a team of ~25 individuals, I oversaw the quality of our vehicle launch, established service operations, brought to market the Cadillac Charge app, and set up a direct-to-consumer support center to provide exceptional experiences to our new customers.