Stephanie Greenberg

Stephanie Greenberg

Business Owner/Consultant/Creative Director

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location of Stephanie GreenbergGreater Chicago Area

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  • Timeline

  • About me

    Director of Product Development/Creative Director

  • Education

    • American Academy of Art

      -
      A.D. Graphic Arts
  • Experience

    • Greenstudio Design

      Jul 1991 - now
      Business Owner/Consultant/Creative Director

      Founder and Creative Director: Oversee all business aspects to ensure success and maintain industry competitiveness.Collaborate with clients: Understand needs, offer creative direction, manage projects, and source vendors to deliver high-quality design solutions.Expertise in various design areas: Product design and development, logos, invitations, stationery, brochures, jewelry, ceramics, character development, toy design, video content, and more.

    • The Chicago Set Shop

      Sept 1991 - Mar 1992
      Graphic Artist

      Generated graphic designs and illustrations for a variety of clients including Kohler, The Chicago Bears, and more. Set builder, set stylist and photography assistant.

    • The Bradford Hammacher Group

      Jan 1992 - Aug 1993
      On-Site Freelance Designer

      Product Development Designer and Art/Licensing Aquisition

    • Whitney Studio

      Mar 1992 - Jun 1992
      Graphic Designer / Manager

      Generated graphic designs and Illustrations for clients. Office Manager. Personnel Training

    • Enesco

      Jun 1993 - Feb 1996
      Product Designer

      Collaborative Product Development Team, overseeing giftware and collector club merchandise for PRECIOUS MOMENTS, with a 2000 SKU line generating $250 million. Orchestrated strategic initiatives for PRECIOUS MOMENTS' debut in national mass market distribution, managing the artistic direction of product line structures for figurines, giftware, and packaging displays.Conceptualized and developed the figurine and giftware line, PRETTY AS A PICTURE, a successful $30 million brand featuring over 400 SKUs. Tracked market trends, facilitated brainstorm sessions, managed overseas development, initiated an art internship program, directed trade show merchandising, and implemented advanced computer design techniques. Show less

    • Longton Crown . The Bradford Group

      Feb 1996 - Sept 1998
      Product Designer

      Designed and developed original and licensed designs for collectible beer steins for the direct mail market. Collaborated cross-functionally to provide art direction and manage freelance sculptors, fine artists, graphic designers, and photographers for product creation, marketing materials, advertising, and photo shoots. Managed licensing agreements and approval processes. Provided digital design support for 7-person team. Spearheaded the design for the first Corporate Identity Brand Building Strategy: "CROWNING ACHIEVEMENTS".Orchestrated trade show merchandising, including booth design and setup.Managed extensive overseas product development with vendors in Asia, Germany, and Brazil.Initiated strategy to cut sculpting costs by 50% through relocation to Asia. Show less

    • The Bradford Group

      Sept 1998 - Jan 2024

      Leadership of Product Development Team: Drive concept definition, design, development, manufacturing, and deliverables for licensed collectible products and packaging, including Christmas decor, multi-holiday items, figurines, toys, jewelry, faux floral, video content, and more.Achievement of Results: Oversee creation of over 5000 SKUs, resulting in $130 million in gross sales combined.Innovation and Adaptability: Continuously identify design and development needs across various categories, spearheading new business ventures to deliver value-oriented products.Cross-Functional Collaboration: Collaborate with development, marketing, advertising, 3D design, sourcing, licensing, social media, and freelance artists to manage expedited timelines and ensure successful product launches.Vendor Partnerships and Cost Negotiations: Cultivate comprehensive Asian vendor partnerships, drive strategic cost negotiations to maximize profitability.Talent Development: Mentor organizational talent, with a team of 5 to 13 direct reports, reporting directly to the V.P./G.M. Show less

      • Director of Product Development/Creative Director

        Feb 1996 - Jan 2024
      • Group Product Development Manager

        Sept 2004 - May 2008
      • Senior Product Development Manager

        Aug 2000 - Sept 2004
      • Product Development Manager

        Sept 1998 - Aug 2000
  • Licenses & Certifications

    • Certificate of Completion in Successfully Managing People

      American Management Association
      Apr 2014
      View certificate certificate