Skylar Dunn, MBA

Experience

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  MGM Resorts International

  May 2011 - Aug 2011

  Corporate Philanthropy Intern

  Reviewed and evaluated grant proposals with The MGM Resorts Foundation Employee Community Grant Council representatives for Southern Nevada.Assisted with the Request For Proposal (RFP) screening process and distribution of grant funds to nonprofit organizations regionally.Coordinated a company-wide bowling tournament for the Southern Nevada properties which raised over $7,000 for The MGM Resorts Foundation Community Grant Fund.Assisted with the 4th Annual Women of Color Conference financial procedures; budget tracking, deposits, and reconciliations. Show less

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  Washington Nationals

  May 2012 - Jul 2013

  Legal Department Intern

  Read and interpreted contracts, analyzed basic sports law concepts, and synthesized the Collective Bargaining AgreementAnalyzed and reported on player salary structures across major U.S. professional sportsProvided recommendations for upcoming contract negotiations to the General Counsel Improved my knowledge of negotiation tactics through observing various contract negotiationsAnalyzed issues related to intellectual property disputes and attended meetings with counsel concerning this matter Show less

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  University of Southern California

  Aug 2013 - May 2015

  Athletics Department Marketing Intern

  Student marketing: manage student loyalty programming through social media and athletic department website; provide on-site support at all USC sporting events for student promotionsMarketing and promotions: facilitate sponsored promotions and other fan experience enhancements at USC sporting eventsOrganized and moderated a panel discussion analyzing issues of diversity in collegiate athletics

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  Mitchell Silberberg & Knupp LLP

  Jun 2015 - Apr 2016

  Legal Project Assistant

  Close Collaboration with attorneys and paralegals by providing assistance with projects on various tech and entertainment casesAssisted in deposition testimony preparation, document discovery production, and case file managementDocumented adversarial clients’ online commercial activity through screen captures; identify said companies via HTML codingCreate privileged logs (wholly and partially redacted) for opposing counsel’s review as it pertained tech patents, fair use and copyright in the Tech and entertainment industry Show less

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  Beepi

  May 2016 - Dec 2016

  Internal Operations Associate

  Increased revenue by 2%/transaction (250,000k/month) by streamlining loan funding processes for Ally/Chase BankImplemented first customer financing application; secured and booked purchase contracts for financial partnersIdentified Key Performance Indicators to monitor progress, guide process improvement for loan funding

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  R&R Partners

  Jan 2017 - Apr 2018

  Associate Brand Manager

  Managed marketing strategy of agency’s largest contract, Las Vegas Convention and Visitors AuthorityAssisted in the development of paid media and organic marketing strategy across various channels including Google, Facebook, and others. Owned overall channel execution, creative development, tracking, and quantitative measurementConstructed, negotiated, and analyzed deal points for marketing and sponsorship agreements including Vegas Golden Knights and CES Tech conferenceAnalyzed weekly performance of campaign data to identify, prioritize, and execute on opportunities for improvement of in destination marketing channel effectiveness and scalabilityFostered cross-functional relationships with PR, Research, Creative, Media, Social, and Account teams to ensure completion of media plans focused on achieving favorability of, and visitation to, Las Vegas Developed project plans, work breakdown structures, timelines and budgets for “Vegas Means Business” Business video production projectsFacilitated project kick-off meetings and creative reviews for scripts, videos, graphics and copy for “We Make Vegas Happen” and “Vegas Strong Campaigns” Show less

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  Caiman Consulting

  Apr 2018 - Sept 2018

  Consultant

  Assisted eBay’s Global Brand Team in revamping the global branding strategy and creative to keep pace with increased market competitionManaged internal stakeholder and external creative agency partners’ engagementCollaborated with Brand and Customer Insights to strategically evaluate external proposals to increase in-market campaign performances of “Fill Your Cart with Color” CampaignConstructed an internal database of primary research subscription services, enabling 13,000 eBay employees to access critical consumer information Show less

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  Google

  Jan 2019 - Jun 2021

  Account Strategist

  Manage ~$10M quarterly portfolio of 65 Google Ads customers, consulting C-suite executives, agencies, small business owners & marketing teams to drive business growth while delivering against assigned quota Leverage Search, Display, Shopping & YouTube to drive ROI and provide meaningful impact to my portfolioUse quantitative metrics to determine relevant Ad Spend and inform marketing goals for each customerLead Executive Roundtables with President of my Business Unit discussing well being, retention, and attrition of Black Googlers Show less

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  University of Southern California - Marshall School of Business

  Aug 2020 - May 2022

  MBA Candidate

  Dean's List - 20-21 Academic year Fall 2020 Course work: Microeconomics for Management, Contemporary Issues in Competitive Strategy, Communication for Management, Marketing Management, Accounting Concepts and Financial Reporting, Data Science for Business, and Corporate FinanceSpring 21 Coursework: Contemporary Issues in Competitive Global Strategy, Organizational Behavior and Leadership, Branding Strategy, Negotiation and Deal Making, Operations Management, Problem Solving and Decision Making: An Integrative Approach, Structured Analysis to Unstructured Problems Show less

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  Microsoft

  May 2021 - Aug 2021

  Product Marketing Manager
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  Hill's Pet Nutrition

  Jun 2021 - Aug 2021

  Global Marketing Development Program
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  Microsoft

  Jul 2022 - now

  Product Marketing Manager