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Timeline
About me
Associate Professor | Marketing Analytics | B2B Marketing | Sales Management | Data Reporting and Visualization
Education

Crescent high school
1991 - 2002Secondary school certificate first class with distinctionActivities and Societies: Britania Quiz Contest SSC

Shikshan prasarak mandalis sir parshurambhau college arts, science & commerce tilak road pune 30
2002 - 2004Higher secondary school certificate science first classActivities and Societies: Science Project Competition HSC

Tilak maharashtra vidyapeeth, pune
2006 - 2009Bachelor of science (b.sc.) biotechnology first class with distinctionActivities and Societies: Member of 'KALA MANDAL' Gorup for Performing Arts in the University. Member and Captain of Cricket Team and represented at University Level Cricket tournament. Directed a Play and represented University in Bharat Karandak organized by Bharat Natya Mandir, Pune Cleared IISC Entrance Exam for MSc and Integrated PhD in Indian Institute of Sciences, BangaloreCleared TIFR Entrance Exam for MSc and Integrated PhD in Tata Institute of Fundamental Research, Bangalore Cleared NCBS Entrance Exam for MSc and Integrated PhD in National Center for Biological Sciences, BangaloreWon Best Student of the Batch Award (2009)
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Department of management sciences (pumba), savitribai phule pune university
2011 - 2013Master of business administration biotechnology, marketing first classActivities and Societies: Active Member of Placement Cell-Hyderabad Finance Co-ordinator of Seminar Cell The course was designed to cater the life science industry.Its a dual specialization course with technical specialization in Biotechnology and functional specialization in Marketing.Member of Placement Cell-I was responsible for finding out new companies that would be our potential recruiters.The next task was to call them for an appointment for a one-to-one discussion and to convince them for campus recruitment. I was responsible for the Hyderabad region and was working with a team of… Show more The course was designed to cater the life science industry.Its a dual specialization course with technical specialization in Biotechnology and functional specialization in Marketing.Member of Placement Cell-I was responsible for finding out new companies that would be our potential recruiters.The next task was to call them for an appointment for a one-to-one discussion and to convince them for campus recruitment. I was responsible for the Hyderabad region and was working with a team of eight including me.Finance coordinator in Seminar cell-I was responsible to utilize the budget allotted by the college for the Seminar cell activities such as conducting seminars, guest lectures & events.I was responsible to prepare the budgets for events, finalize the budgets, convincing the related authorities for the budgets, convincing the vendors and maintaining a good and healthy relations with them, collecting, submitting bills, submit a detailed report regarding the expenses to the university. Show less

Fergusson college
2009 - 2011Master of science biotechnology first classActivities and Societies: Chimera Cleared IIT GATE with 91 percentile.The Bachelor Degree course by University of Pune is designed to cater the Life Science industry by preparing students for the research oriented projects. The students generally take up this course in order to study further or to work in a research laboratory.This course offers in-depth knowledge of the subject and the topics associated with it.The course also enhances the practical skills and inculcates the sense of research in… Show more Cleared IIT GATE with 91 percentile.The Bachelor Degree course by University of Pune is designed to cater the Life Science industry by preparing students for the research oriented projects. The students generally take up this course in order to study further or to work in a research laboratory.This course offers in-depth knowledge of the subject and the topics associated with it.The course also enhances the practical skills and inculcates the sense of research in students.Biotechnology being the core subject, Biochemistry, Stem Cells and Regenerative Medicines, Genetics, Bioinformatics and Tissue Culture Technology were the core subjects of study Show less

Savitribai phule pune university
2016 - 2022Doctor of philosophy - phd biotechnology marketingMarketing Strategies for Healthcare Applications of Genomics in India
Experience

National chemical laboratory
Jun 2010 - Apr 2011TraineeWorked in project titled "Heterologous Expression, Purification and Characterization of Cinnamoyl CoA Reductase (CCR) from Leucena leucocephala" in Plant Tissue Culture Laboratory under Dr. B. M. Khan. Reported to Prashant Sonawane.
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Department of management sciences (pumba), savitribai phule pune university
Feb 2012 - Feb 2013Finance co-ordinator (seminar cell) & placement cell co-coordinator (hyderabad)Responsible to utilize the budget allotted by the University for the Seminar Cell activities such as conducting seminars, guest lectures & events. I was responsible to prepare the budgets for events, finalize the budgets, convincing the related authorities for the budgets, convincing the vendors and maintaining a good and healthy relations with them, collecting and submitting bills, submit a detailed report regarding the expenses to the university. Handling annual budget of Rs. 25 Lakhs for Seminar Cell. Planned and Organized In-house Seminars and events along with 3 mega Conferences at 5-star Hotels for 400+ students, University dignitaries, well known speakers. Show less

Auro pharmaceuticals and fine chemicals pvt. ltd.
May 2012 - Jul 2012Management traineeWorked as an Intern at Auro Pharmaceuticals, Pune. Worked on a Market Research Project for Pre-Launch of a new product. Performed Primary and Secondary Market Research and Designed Strategies to launch the product. Worked on Distribution, Packaging, Demand and Supply, Brand Management and Pricing.

Biogenex
Feb 2013 - Mar 2014International business development executive- Techno-commercial role that covered International Business Development and Application Specialist.- Market Research for Distributors in EU, MEA, and APAC regions. Created a list of potential distributors for automated IHC solutions.- Presented and demonstrated automated instruments over virtual calls leading to orders for 2 units in Vietnam. Received kind letter and acknowledgment from client and CEO.- Installed and set-up instruments in 2 sites and supported in trouble-shooting issues at 3 sites as Application Specialists. Show less

Xcelris labs ltd.
Mar 2014 - Apr 2015-Taking care of major accounts for South India Region-Client base includes Government, Academic research institutes, Life science companies, diagnostic labs and hospitals - Responsible for International Sales and Marketing for Services and Products offered by Xcelris Labs
Sr. Application Specialist- NGS
Mar 2014 - Apr 2015International Business Development Executive
Mar 2014 - Apr 2015

Qiagen
Apr 2015 - Feb 2017Account managerGeography - UK, Germany, US Central• Handling commercial and institutional business for specified territory and achieving quarterly revenue targets. • Team lead for 2 associates helping in onboarding, learning, performance improvement.• Forecast and track marketing and sales trends, analyzing collected data using SalesForce.com• Conduct research on consumer opinions and marketing strategies, collaborating with marketing professionals, statisticians, and other professionals.• Collect and analyze data on customer demographics, preferences, needs, and buying habits to identify potential markets and factors affecting product demand.• Formulate, direct and coordinate marketing activities and policies to promote products and services, working with advertising and promotion managers.• Use sales forecasting or strategic planning to ensure the sale and profitability of products, lines, or services, analyzing business developments and monitoring market trends. Show less

Marketsandmarkets™
Apr 2017 - Dec 2018Assistant manager - healthcareTeam Lead for 10+ associates, responsible for the onboarding, coaching, mentoring on overall performance management, coordination and evaluation of the team.Dual role as a research analyst and business development

Optra laboratories
Dec 2018 - Aug 2019Sr. business analyst
Excelra
Jan 2020 - Jan 2023Deputy managerGeography - US (West Coast/MidWest) & CanadaClient base- Pharma and Biotech companies, AI/ML companiesRole - Build relationships with clients having a technical background and help them in the innovation of new products as well as expand the value of their assetsSales Enablement, training, proposals, negotiations, team lead, Salesforce, data and insights, marketing

Woxsen university
Jul 2023 - nowAssociate professorTeaching Subjects- Marketing Analytics &. B2B Marketing for MBA (90 hrs)Marketing Analytics for BBA (90 hrs)Member - Marketing Advisory Board for Management ProgramsMember - EFMD Program Accreditation 2023-24
Licenses & Certifications
- View certificate

Lean six sigma yellow belt
Sparen and gewinn consultingOct 2022 
Ibm datascience with python
Ibm career education programNov 2019- View certificate

Marketing foundations: analytics
LinkedinJun 2023 - View certificate

Basic to advanced microsoft power bi
Skill nationJun 2023 - View certificate

Sales performance measurement and reporting
LinkedinJun 2023 - View certificate

Project management simplified
LinkedinJun 2023 .webp)
Ugc-net- ls
University grants commission (ugc)Jul 2014- View certificate

Sql for data analysis
LinkedinJun 2023 - View certificate

Excel: market research strategies
LinkedinJul 2023 - View certificate

Business analyst and project manager collaboration
LinkedinJun 2023 - View certificate

Management consulting
Jobaaj.comJun 2023
Volunteer Experience
Volunteer and Sponsorer
Issued by World Vision India on Oct 2015
Associated with Pratik More (PhD)
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