Amanda Smith, CHDM

Experience

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  Hyatt Regency Chesapeake Bay Golf Resort, Spa, and Marina

  Apr 2010 - Feb 2014

  My role consists of developing, implementing, monitoring, and evaluating the hotel's marketing communications strategy, including advertising, promotions, special events, public relations, graphics, and collateral. I support the marketing objectives for the hotel and maximize the hotel's positive exposure in local, national and international markets. Additionally, I assist with the Hyatt website, social media, and ad placements. My position as a Food and Beverage Supervisor required me to oversee and manage employees in several different F&B departments, assist in coaching and counseling staff, handling guest inquiries, creating schedules, ordering supplies and performing other tasks as needed. Additionally, I assisted with the launch of EAS on property and Gold Passport training.

  • Marketing Events Coordinator

    Oct 2012 - Feb 2014

  • Food and Beverage Supervisor

    Apr 2010 - Oct 2012
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  Hyatt Regency Chesapeake Bay Golf Resort, Spa and Marina

  Feb 2014 - Jun 2017

  Marketing Manager

  My role consists of developing, implementing, monitoring, and evaluating the hotel's marketing communications strategy, including advertising, promotions, special events, public relations, graphics, and collateral. I support the marketing objectives for the hotel and maximize the hotel's positive exposure in local, national and international markets. The position also requires me to assist with the Hyatt Regency Chesapeake Bay website, social media channels, ad placements and fiscal budget. Show less

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  Women Supporting Women

  Jun 2017 - Jul 2018

  PR & Marketing Director

  Assist in creating a positive image of Women Supporting Women and attainment of the WSW mission; Our mission is to provide awareness,education, and support to all those who are affected by breast cancer.- Coordinate all Women Supporting Women media contacts, communications and publications- Serve as a representative and community liaison - Handle WSW social media accounts - Develop and implement a plan for community outreach

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  Salisbury Neighborhood Housing Services, Inc.

  Jul 2018 - Jan 2023

  Marketing Officer

  - Leads fundraising strategy development for Board of Directors and provides direct support for the execution of the plan- Identifies potential contributors for general contributions and special project funding- Develop and maintain media databases- Plans and coordinates special public events- Develops public relations/marketing materials that will enhance agency image, promote fund-raising, and makes a case for giving- Execute the organization’s social media program and manage SNHS website- Creates and publishes a semi-monthly e-newsletter, and the organization’s annual report- Work with Board members to establish active PR/Marketing committee- Maintains sound working relationships with all organizations that impact or are stakeholders in the mission and operations of SNHS. This includes clients/constituents, communities served, government agencies, foundations, banking institutions, corporations, non-profits sharing SNHS’s mission and community leaders.- Seeks and develops partnerships with other organizations to leverage SNHS’s resources and capabilities in order to more effectively meet its mission. This includes program/project based partnering and affiliation with appropriate local, state and national groups.- Represents SNHS at public meetings as needed Show less

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  Aimbridge Hospitality

  Jul 2021 - now

  ECommerce Manager