Mark Peters

Mark Peters

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  • Timeline

  • About me

    Helping Tech Leaders Turn Partnership Chaos into Clarity, Alignment & Growth πŸš€ | Strategic Partnerships, GTM & Ecosystem Leader | 25+ Years | Tech, SaaS, Cloud, AI & Digital Transformation | $50M+ Partner Revenue

  • Education

    • Roodepoort College

      -
      Diploma Business Management
  • Experience

    • Lexmark

      Aug 1998 - Apr 2024

      πŸ” Driving Revenue Growth & Strategic Innovation Through Global PartnershipsI spearheaded global initiatives that aligned strategic partnerships with corporate objectives, delivering substantial revenue growth and market expansion.πŸ‘‰ $50M+ New Revenue: Developed and executed partnership strategies that consistently exceeded corporate goals.πŸ‘‰ $35M Software Sales Pipeline: Expanded Lexmark's market reach across EMEA and APAC through targeted business development.πŸ‘‰ 150+ Strategic Alliances: Collaborated with ISVs, SaaS providers, and technology vendors to drive innovation and competitive positioning.πŸ‘‰ Leadership Excellence: Guided cross-functional teams, ensuring alignment with corporate strategy and maintaining a strong focus on results. Show less πŸ” Delivering Market Growth Through Strategic Leadership & Software InnovationI led a high-performing team of six solution product managers, driving exceptional growth and enhancing Lexmark’s global software business through strategic leadership and market innovation.πŸ‘‰ 45% Contribution to Global Business: Accelerated sales growth across EMEA, strengthening market positioning.πŸ‘‰ $10M in New Opportunities: Integrated strategic partnerships to expand revenue streams.πŸ‘‰ 20% YoY Sales Growth: Boosted sales performance through effective business development projects.πŸ‘‰ 15% Market Share Increase: Enhanced software portfolio competitiveness and technology adoption.πŸ‘‰ Collaborative Leadership: Promoted cross-functional alignment, driving consistent business success. Show less πŸ” Driving Market Leadership Through Strategic Product Management & Team DevelopmentI led transformative initiatives and coached a team of five product managers, achieving market growth and customer engagement.πŸ‘‰ 20% YoY Growth in Product Sales: Drove business development across EMEA through strategic product management.πŸ‘‰ Record Market Penetration: Managed the largest product launch with 60 new products, achieving rapid adoption within 6 months.πŸ‘‰ 25% Increase in Customer Engagement: Developed a customer-driven segmentation strategy, enhancing satisfaction and brand loyalty.πŸ‘‰ Team Leadership & Coaching: Mentored product managers, guiding them to achieve business objectives. Show less πŸ” Pioneering Product Innovation & Strategic Market LeadershipIn various leadership roles, I contributed to Lexmark’s product strategy and led marketing initiatives across South Africa, resulting in a promotion to an EMEA leadership role in Geneva.πŸ‘‰ Product Innovation: Drove market-leading developments, establishing Lexmark as a regional leader.πŸ‘‰ Strategic Leadership: Recognized for exceptional performance, transitioning to a broader leadership role in EMEA.πŸ‘‰ Brand Positioning: Enhanced market visibility through strategic marketing and competitive positioning. Show less

      • Head of Business Development & Strategic Alliances (Global)

        Jun 2017 - Apr 2024
      • Senior Marketing Manager & Team Lead (EMEA) – Software Solutions

        Jan 2013 - May 2017
      • Product Marketing Manager (EMEA)

        Mar 2009 - Dec 2012
      • Marketing & Product Leadership Roles (South Africa)

        Aug 1998 - Feb 2009
    • @ Let Me Bring Value to Your Company | Actively Seeking New Opportunities

      May 2024 - now
      Director / Head of / Senior Partnerships & Business Development

      πŸ” Ready to Drive Transformative Growth Through Strategic AlliancesI am a strategic leader with a proven track record in building and scaling high-impact partnerships that drive sustained business growth. I specialize in forging strategic alliances, leading high-performing teams, and accelerating market expansion through innovative business development strategies. I am actively seeking a role where I can bring my expertise to a forward-thinking organization and contribute to transformative growth.πŸ’‘ What I Bring: πŸ‘‰ $50M+ New Revenue Generated: Led global initiatives to align partnerships with corporate strategy, consistently exceeding growth targets. πŸ‘‰ 45% Contribution to Global Business: Drove exceptional sales growth through cross-functional leadership and strategic software solutions marketing. πŸ‘‰ Global Market Expertise: Delivered record-breaking market penetration across EMEA and APAC, building a $35M software sales pipeline. πŸ‘‰ Team Leadership: Successfully managed and coached teams, enhancing performance and accountability. Show less

  • Licenses & Certifications