
Mark Peters

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About me
Helping Tech Leaders Turn Partnership Chaos into Clarity, Alignment & Growth π | Strategic Partnerships, GTM & Ecosystem Leader | 25+ Years | Tech, SaaS, Cloud, AI & Digital Transformation | $50M+ Partner Revenue
Education

Roodepoort College
-Diploma Business Management
Experience

Lexmark
Aug 1998 - Apr 2024π Driving Revenue Growth & Strategic Innovation Through Global PartnershipsI spearheaded global initiatives that aligned strategic partnerships with corporate objectives, delivering substantial revenue growth and market expansion.π $50M+ New Revenue: Developed and executed partnership strategies that consistently exceeded corporate goals.π $35M Software Sales Pipeline: Expanded Lexmark's market reach across EMEA and APAC through targeted business development.π 150+ Strategic Alliances: Collaborated with ISVs, SaaS providers, and technology vendors to drive innovation and competitive positioning.π Leadership Excellence: Guided cross-functional teams, ensuring alignment with corporate strategy and maintaining a strong focus on results. Show less π Delivering Market Growth Through Strategic Leadership & Software InnovationI led a high-performing team of six solution product managers, driving exceptional growth and enhancing Lexmarkβs global software business through strategic leadership and market innovation.π 45% Contribution to Global Business: Accelerated sales growth across EMEA, strengthening market positioning.π $10M in New Opportunities: Integrated strategic partnerships to expand revenue streams.π 20% YoY Sales Growth: Boosted sales performance through effective business development projects.π 15% Market Share Increase: Enhanced software portfolio competitiveness and technology adoption.π Collaborative Leadership: Promoted cross-functional alignment, driving consistent business success. Show less π Driving Market Leadership Through Strategic Product Management & Team DevelopmentI led transformative initiatives and coached a team of five product managers, achieving market growth and customer engagement.π 20% YoY Growth in Product Sales: Drove business development across EMEA through strategic product management.π Record Market Penetration: Managed the largest product launch with 60 new products, achieving rapid adoption within 6 months.π 25% Increase in Customer Engagement: Developed a customer-driven segmentation strategy, enhancing satisfaction and brand loyalty.π Team Leadership & Coaching: Mentored product managers, guiding them to achieve business objectives. Show less π Pioneering Product Innovation & Strategic Market LeadershipIn various leadership roles, I contributed to Lexmarkβs product strategy and led marketing initiatives across South Africa, resulting in a promotion to an EMEA leadership role in Geneva.π Product Innovation: Drove market-leading developments, establishing Lexmark as a regional leader.π Strategic Leadership: Recognized for exceptional performance, transitioning to a broader leadership role in EMEA.π Brand Positioning: Enhanced market visibility through strategic marketing and competitive positioning. Show less
Head of Business Development & Strategic Alliances (Global)
Jun 2017 - Apr 2024Senior Marketing Manager & Team Lead (EMEA) β Software Solutions
Jan 2013 - May 2017Product Marketing Manager (EMEA)
Mar 2009 - Dec 2012Marketing & Product Leadership Roles (South Africa)
Aug 1998 - Feb 2009

@ Let Me Bring Value to Your Company | Actively Seeking New Opportunities
May 2024 - nowDirector / Head of / Senior Partnerships & Business Developmentπ Ready to Drive Transformative Growth Through Strategic AlliancesI am a strategic leader with a proven track record in building and scaling high-impact partnerships that drive sustained business growth. I specialize in forging strategic alliances, leading high-performing teams, and accelerating market expansion through innovative business development strategies. I am actively seeking a role where I can bring my expertise to a forward-thinking organization and contribute to transformative growth.π‘ What I Bring: π $50M+ New Revenue Generated: Led global initiatives to align partnerships with corporate strategy, consistently exceeding growth targets. π 45% Contribution to Global Business: Drove exceptional sales growth through cross-functional leadership and strategic software solutions marketing. π Global Market Expertise: Delivered record-breaking market penetration across EMEA and APAC, building a $35M software sales pipeline. π Team Leadership: Successfully managed and coached teams, enhancing performance and accountability. Show less
Licenses & Certifications
- View certificate

Streamlining Your Work with Microsoft Copilot
LinkedInJul 2024 - View certificate

Prompt Engineering: How to Talk to the AIs
LinkedInJul 2024 - View certificate

Microsoft Copilot for Security
LinkedInJul 2024 - View certificate

Getting Started with Microsoft Azure
LinkedInAug 2024 - View certificate

Career Essentials in Generative AI by Microsoft and LinkedIn
MicrosoftJul 2024 - View certificate

Cloud Concepts: Planning an App Migration Strategy
LinkedInAug 2024 - View certificate

Learning Microsoft 365 Copilot
LinkedInJul 2024 - View certificate

Career Essentials in Cybersecurity by Microsoft and LinkedIn
MicrosoftJul 2024 - View certificate

Prompt Engineering with ChatGPT
LinkedInJul 2024 - View certificate

Learning Cloud Computing: Core Concepts
LinkedInJun 2024
Languages
- enEnglish
- afAfrikaans
- geGerman
- frFrench
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