
Vanessa Rys
Student Employee

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About me
BI Engineer | Transforming Data into Stakeholder-Centric Insights and Revenue-Driven Solutions
Education

Virgo Sapientiae Instituut Maldegem
2003 - 2009Economy - 8h mathematics
Ghent University
2009 - 2011Bachelor's degree Economics and Business Engineering Bachelor of Science in Business EngineeringActivities and Societies: Volleyball Training Business Engineering combines economic education to acquire a thorough knowledge of technology products and processes so that students can function as a bridge between the commercial side of the business and the production and service related functions. So will be able to serve the graduates with knowledge of business-oriented engineering as a manager in the field of production and services. The students are in that sense than prepared to quickly deal with "new" information and… Show more Training Business Engineering combines economic education to acquire a thorough knowledge of technology products and processes so that students can function as a bridge between the commercial side of the business and the production and service related functions. So will be able to serve the graduates with knowledge of business-oriented engineering as a manager in the field of production and services. The students are in that sense than prepared to quickly deal with "new" information and communication technologies.At the direction "commercial engineering" the whole supply chain as a network of companies is studied and analyzed. Both the flow of goods and services (operations management), and the flow of information (management information systems) is analyzed and managed in depth (operational research). Show less

Ghent University
2011 - 2014Master's degree Master of Science in Business Engineering - Main Subject marketing EngineeringActivities and Societies: Volleyball Business Engineering combines economic formation to acquire a thorough knowledge of the technology products and processes so that students can later function as a bridge between production and other product oriented functions.Business Engineering is an applied economics program with a focus on three specific sub-domains:- operational management- Management Information Systems- analysis of internal (within the company) and external (between companies) valueThe… Show more Business Engineering combines economic formation to acquire a thorough knowledge of the technology products and processes so that students can later function as a bridge between production and other product oriented functions.Business Engineering is an applied economics program with a focus on three specific sub-domains:- operational management- Management Information Systems- analysis of internal (within the company) and external (between companies) valueThe three sub-domains, therefore, will be discussed at various points in time throughout the program. In the Bachelor's the (quantitative) basis is laid for the more used the program components of the master program. Show less
Experience

De hobbit
Aug 2006 - Aug 2006Student EmployeePackaging and quality inspection of 'fettakaas' (cheese)

De Pascalino
Sept 2007 - Dec 2009Student EmployeeI mainly worked at weekends, in the kitchen as well as behind the bar.

J.O.C De Redekiel
Nov 2010 - Aug 2014Job responsibilities as chairwoman:• Responsible for the daily routine • Ultimate responsibility for the decisions made by the organization, the security and the material• Preparing and conducting meetings• Make the decisions if the other members are not able to settle the matter. However, one have to bow for the majority (no right of veto)• Keep oneself informed of activities organized by fellow members of the board, so that you can inform other people when asking about it• Preparation and execution of activities in collaboration with the members of the board• Be representative of the youth house for external activities• Justify for one's actions • Preparing and leading Interviews for the recruitment of a new permanent representative Show less
Chairwoman (volunteer work)
Nov 2012 - Aug 2014Treasurer (volunteer work)
Nov 2010 - Nov 2012

De krokant
Dec 2010 - Feb 2013Student EmployeeI mainly worked at weekends, in the kitchen as well as behind the bar.

Gemeente Maldegem
Jul 2011 - Jul 2011Student EmployeeResponsible for the organization and direction of the 'Grabbelpas' activity, preparation of the activities organized by the youth service, administration (inspection of the membership lists, completion of the database of the different associations in Maldegem, report), responsible for the social media

Gemeente Maldegem
Jul 2012 - Jul 2012Student EmployeeResponsible for the organization and direction of the 'Grabbelpas' activity, preparation of the activities organized by the youth service, administration (inspection of the membership lists, report), responsible for the social media

Gemeente Maldegem
Jul 2013 - Jul 2013Student EmployeeResponsible for the organization and direction of the 'Grabbelpas' activity, preparation of the activities organized by the youth service, administration (inspection of the membership lists, report), promotion of the Bebat contest (http://www.bebat.be/een-speelplein-voor-uw-dorp), responsible for the social media

Proximus
Oct 2014 - Dec 2017Business Intelligence SpecialistAnalysis of mobile location data which is stored on a Hadoop Big Data platform. Using different techniques we were able to extract several behavioral patterns. The resulting information on customer profiles are used in tourism as well as traffic related companies for decision making.Achievements:• Extracting profile information by performing big data analytics on anonymized mobile location data• End to end custom reports for external customers - public (tourist) services, transport services• Creating new reporting products for the sales department based on new insights and customer feedback• First automated basic interactive visualization of reports (html5, python, Folium)• Help develop an automated web portal which gives access to standardized location reports• Design spatial database with Belgian geographical codes on different levels (neighborhood, muncipal, district, province and region), to and from different coding schemes (NIS and postal codes)Responsibilities: • Analysis of customer requirements for the customized reports• Development in Apache Hive, Oracle and python for the reports• Visualisation with Qgis, Folium (python package) and html5• Analytical models and algorithms to find behavior patterns in movements of people• Demoing the end product to the client and support on remaining questions• Conduct data quality control and improvementsTechnologies used within the organisation:Hortonworks (as the main big data distribution, using hadoop version 2.6 and 2.7)Apache Hive, Apache Pig, Apache sqoop, Apache Tez, Apache oozie, Apache SparkProgramming languages used:SQLPython 2.7 (Pandas, GeoPandas, Folium, Shapely, Sklearn, Vincent, Matplotlib,...)HTML5Spark (not in production, rather limited and experimental)Pig (used once in a project)Bash (used to automate the execution of python scripts)Visualization software used:Qgis, MapInfo Show less

Saxo Bank
Jul 2018 - nowSenior Business Intelligence DeveloperDiverisfy content pool for AI recommendations in trading platform and responsible for building and maintaining configuration layer for client communications.Achievements: • Responsible for maintaining and extending the communication platform - an ASP.NET application - towards end-users. Several of the newly added functionalities allowed for greater flexibility within the marketing and sales department by using precise targeting in various channels. I´ve also grown the platform from a single user to 50+ users. • Created several analytical marketing reports from scratch which gave insights into customer interactions with the communication distributed via our platform. These insights are used by marketing and C-level management to substantiate the effectiveness of a campaign. • Integrated several new content sources into the recommendation engine to diversify the available content which improves the digital experience of a customer in our platform. This contributed to an improvement of our click-through rate by 2% in 2 years.Responsibilities: • Project management and development of content integration • Develop and scale the communication platform • Experimental design of communication strategy using A/B testing • Data analysis of customer interactions • Expand domain model and build aggregates for the data model to support reportingTechnologies:Databases: SQL ServerProgramming languages: C#, Javascript, HTML5, CSS, DAX, RFrameworks: ASP.NET Web Forms, ASP.NET Web Pages, JQueryOthers: Apache Kafka, Power BI, Azure DevOps, ElasticSearch, SonarQube, Confluence Show less
Licenses & Certifications
- View certificate

Microsoft Azure - Beginner's Guide + AZ-900
UdemyFeb 2024 - View certificate

Statistics for Business Analytics and Data Science A-Z™
UdemyJun 2024 
C# Tutorial
SoloLearnJul 2018- View certificate

Big Data
Alleman, Instituut voor Permanente VormingJul 2015 - View certificate
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Upper Intermediate Academic English
Ghent University Language Centre (Universitair Centrum voor Talenonderwijs)Sept 2013
Languages
- neNederlands
- enEngels
- frFrans
- daDanish
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