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Sacha Purciful

Sacha Purciful

Account Executive

Followers of Sacha Purciful2000 followers
location of Sacha PurcifulShreveport-Bossier City Area

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  • Timeline

  • About me

    Vice President and General Manager at KSLA News 12, KNOE News 8, Gray Digital Media Shreveport & Monroe, Louisiana

  • Education

    • THE UNIVERSITY OF TENNESSEE

      -
      B.A English & French Literature

    • University of Tennessee, Knoxville

      1995 - 1999
      B.A English & French Literature

      Activities and Societies: Sigma Tau Alpha; Graduated with Honors in English

  • Experience

    • WTNZ

      Apr 2003 - Jan 2005
      Account Executive

      Hired into this 100% commission position with no outside sales experience and no prospect list and successfully set several of the television station's new sales records and won multiple awards for #1 sales ranking. Initially hired with WTNZ Fox 43 in Knoxville before being recruited by an ABC affiliate from 2005 to 2006. Recruited to return to Fox 43 based on top ranked sales results.

    • WFTV ABC 9

      Feb 2005 - Aug 2006
      Account Executive

      Recruited to this ABC affiliate based on successful record of sales performance in Knoxville with FOX 43 to generate new accounts and increase television advertising revenue in one of the top 20 markets in the United States.

    • WTNZ FOX 43

      Sept 2006 - Oct 2011
      Account Executive

      Hired into this 100% commission position with no outside sales experience and no prospect list and successfully set several of the television station's new sales records and won multiple awards for #1 sales ranking. Initially hired with WTNZ Fox 43 in Knoxville before being recruited by an ABC affiliate from 2005 to 2006. Recruited to return to Fox 43 based on top ranked sales results.

    • WTNZ

      Sept 2011 - May 2013
      Sales Manager

      Promoted into this position based on exhibited leadership capabilities, high revenue generation, peer motivation, solid decision-making skills, extensive industry knowledge and many peer recommendations. Responsible for a team of 8 television and internet consultants, including all aspects of budgeting, project creation and execution, motivating and coaching, and training. Accomplishments Include:Motivating Sales Team to achieve record-setting New Business Development.Increased Local Market Share. Spearheaded and ran several record-shattering Projects & Sales. Show less

    • WAFF

      May 2013 - Feb 2016
      Sales Manager

    • WHSV - TV / Gray Television

      Feb 2016 - Mar 2020

      • Vice President and General Manager

        Mar 2017 - Mar 2020

      • Director of Sales

        Feb 2016 - Feb 2017

    • WCAV-TV

      Feb 2019 - Sept 2019
      Vice President & General Manager

    • KSLA News 12

      Mar 2020 - now
      Vice President and General Manager

    • KNOE-TV8

      Nov 2024 - now
      VP/GM/DOS

  • Licenses & Certifications

    • Dale Carnegie Certificate of Achievement

      Dale Carnegie Training

    • Best of the Best 2017 Graduate

      VIRGINIA ASSOCIATION OF BROADCASTERS INC
      Apr 2018

    • Athena Leadership Honoree 2022

      Greater Shreveport Chamber of Commerce
      Nov 2022

    • John Maxwell Transformational Leadership Award-Top 100 for 2018

      John Maxwell Team
      Jun 2018

    • Gray Digital Certification

      Gray Media
      Nov 2024

  • Volunteer Experience

    • Member

      Issued by Shreveport Women for Good on Nov 2022
      Shreveport Women for GoodAssociated with Sacha Purciful

    • Board Member

      Issued by Greater Shreveport Chamber of Commerce on Jan 2025
      Greater Shreveport Chamber of CommerceAssociated with Sacha Purciful

    • Board Member

      Issued by Goodwill Industries of North Louisiana on Jun 2025
      Goodwill Industries of North LouisianaAssociated with Sacha Purciful

    • Business Development Connection Executive Committee-Director at Large

      Issued by Greater Shreveport Chamber of Commerce on Dec 2023
      Greater Shreveport Chamber of CommerceAssociated with Sacha Purciful