Umang Godwal

Umang Godwal

Marketing Internship

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location of Umang GodwalDelhi, India

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  • Timeline

  • About me

    Marketing and Sales Strategy - Xanadu | IIM Lucknow'23 | Economics DU

  • Education

    • Indian Institute of Management, Lucknow

      2021 - 2023
      Post Graduation in Management
    • Delhi University

      2016 - 2019
      Bachelor's degree in economics Economics
  • Experience

    • DIGICENTR

      Mar 2021 - May 2021
      Marketing Internship

      1. Generated a 46% increase in leads from 120+ business contacts through performance marketing.2. Managed a loyalty program leading to a 35% surge in repeat purchases and a 20% increase in satisfaction.

    • FROSHITAL HEALTHCARE

      Jan 2022 - Apr 2022
      Marketing Internship

      1. Devised and executed tailored, omni-channel marketing strategies, resulting in a significant boost in brand awareness.2. Designed and deployed multiple promotional campaigns across diverse channels, driving a remarkable surge in social media engagement.

    • Star Union Dai-ichi Life Insurance Company Limited

      Apr 2022 - May 2022
      Finance Intern

      1. Identified significant expense variance through comprehensive Gap Analysis.2. Implemented effective strategies to reduce deviation between actual and budgeted expenses.3. Utilized Peer Review Analysis to benchmark against industry competitors.4. Conducted thorough 5-year competitive analysis for SUD, proposing improvement plans.

    • ABHEDIT SOLUTIONS PVT. LIMITED

      Nov 2022 - Jan 2023
      Marketing Internship

      1. Evaluated competitors' value propositions to identify customer need gaps.2. Assessed digital campaign effectiveness through primary research with 50+ customers.

    • Xanadu

      Jun 2023 - now
      Management Trainee

      Sales:1. Cultivated client relationships with personalized guidance and efficient query resolution.2. Secured lucrative joint deals driving substantial revenue growth.3. Achieved significant sales in the luxury segment.4. Improved process efficiency by developing streamlined customer grievance procedures.Marketing:1. Conducted competitive research leading to increased leads.2. Implemented successful above-the-line campaigns.3. Executed a comprehensive campaign boosting conversion rates and revenue.4. Managed vendor relationships to ensure high-quality content delivery.Strategy:1. Optimized CRM reducing cancellation rates.2. Led pricing strategy delivering notable revenue and cost savings Show less

  • Licenses & Certifications