Sofiyat Iyanda

Experience

• 

  FCB Africa

  Nov 2017 - Apr 2020

  Brand Specialist

  Managed three FMCG brands in Nigeria.Created marketing communications strategies per campaign objectivesLiaised and maintained a mutually beneficial relationship with clients for new and continued business purposesEvaluated and monitored creative works to maintain the brand’s DNA. Worked closely with the internal creative team and supported the brand manager throughout the campaign period.

• 

  Association Africa 21

  Oct 2021 - Dec 2021

  Program Support Officer - Volunteer

  Created a content calendar to manage Africa21's social media content.Developed a communication plan to enhance Africa 21's brand visibility to attract donorsDeveloped communication strategy to support Africa 21's stakeholder relations.

• 

  World Trade Organization

  Mar 2022 - Sept 2022

  Social Media Manager - Intern
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  Wild Fusion Limited

  May 2023 - Jan 2024

  • Content and Social Media Executive

    Aug 2023 - Jan 2024

  • Digital Marketing Trainee

    May 2023 - Jul 2023