Bill Deignan

Experience

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  United Airlines

  Jan 1989 - Sept 2001

  Customer Service / Service Director

  Oversaw all customer-related activities in multiple departure gate operations in two of the busiest airports in the U.S. and managed employee resource allocation and customer complaint resolution. Consistently exceeded on-time departure and customer satisfaction/retention goals. Managed seasonal recruitment of over 300 ground handling personnel.

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  Bill Deignan Self Employed

  Jan 1994 - Sept 2001

  Media Producer, Freelance

  Wrote, produced, and directed video projects for numerous non-profit organizations, including The Village Investment Project, garnering a HALO award. Created and produced numerous Telly award winning video, music, and sound effects products for diverse clientele including AT&T Broadband, Colorado Rockies and Colorado Avalanche, Ford Motor Company, Fox 31, Aaron Rents, GRP Records, and Aurora Family Violence Project.

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  Matrix Entertainment LLC

  Oct 1998 - Jun 2005

  Vice President, Director of Production, Co-owner

  At Matrix Entertainment I Doubled “year over year” revenues by attracting and managing key accounts. Managed workflow of up to 10 member production team of all broadcast media, including national radio and television advertising productions for many nationally recognized corporate clients like Aaron Rents, Coors Brewing, Disney Properties, C.P Morgan and D.R. Horton Homebuilders. Spearheaded corporate capital fundraising campaigns, created and developed all presentation media and print collateral packages, and conducted investor presentations. Produced numerous pro-bono “awareness” videos for community and international based non-profits. Show less

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  Shenandoah ACM LLC

  Jun 2005 - Nov 2006

  Director of Marketing

  As a partner at Shenandoah ACM LLC, I oversaw all marketing and branding strategies. I also managed plant development of proprietary materials processing facility. Additionally, I conducted comprehensive geologic studies of various regions of the Western US in pursuit of industrial minerals for cement replacement and managed all Bureau of Land Management mining claims.

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  Gem Shopping Network

  May 2007 - Aug 2012

  Director of Studio Operations

  Oversaw $120-million profit center for 24/7 television shopping network, generating 100% growth over 5 years. Simultaneously managed Sales and Production units, totaling over 100 employees. Designed complete digital studio upgrades and facilitated seamless move of 24/7 operation to new location, including satellite migration, with zero downtime. Reprogrammed show schedule and reorganized sales force to maximize efficiency while consistently exceeding sales targets. Developed in-house promotion team for creation of promo packages for all on-channel and cross-channel branding strategies. Oversaw all public relations and print media campaigns. Managed development of sales training plan and implementation of a 65-person call center sales team. Show less

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  Molto Marketing & Productions

  Aug 2012 - now

  CEO and Founder

  Leveraging decades of award winning experience in advertising and media creation, Molto Marketing & Productions is a full-service ad agency and media production company based in metro Atlanta. Having established a stellar reputation in the traditional ad space, Molto offers expert media strategy and execution for clients in the digital advertising world. Molto custom tailors media plans for each client, most of whom are SME's, with the appropriate blend of traditional and digital ad platforms to achieve consistent conversions and revenue growth. Molto has a global network of creative talent, ad gurus, production crews, and campaign managers which allows for rapid scaling to meet client demands.Molto was selected as a Top 10 Programmatic Advertising Service Provider by MarTech Outlook Magazine.MOLTO specializes in: Programmatic Advertising (Display, Native, Audio, CTV, DOOH)SEM & PPC (Google Ads)Audio Streaming & Broadcast Radio AdvertisingMedia Buying & StrategyVideo & Audio Production & Post-ProductionPaid Social AdvertisingBranding & Web Development Show less