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Michael Delaney

Michael Delaney

Neuroscience Research Assistant

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location of Michael DelaneyMunich, Bavaria, Germany

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  • Timeline

  • About me

    Behavioural Scientist | UX Psychology | HealthTech

  • Education

    • Universiteit van Amsterdam

      2021 - 2022
      MSc Psychology ("Brain & Cognition in Society") Cum Laude (Distinction)

      Behavioural psychology and cognitive neuroscience applied to real-world societal and business contexts. Conducting applied experiments, communicating scientific findings to non-academic audiences and carrying out business consulting projects.Applications: consumer behaviour, user experience, marketing, behaviour change, product design, cognitive performance, etc.Theory: perception, decision making, emotion, consciousness, memory, attention, nudging, behaviour change frameworks… Show more Behavioural psychology and cognitive neuroscience applied to real-world societal and business contexts. Conducting applied experiments, communicating scientific findings to non-academic audiences and carrying out business consulting projects.Applications: consumer behaviour, user experience, marketing, behaviour change, product design, cognitive performance, etc.Theory: perception, decision making, emotion, consciousness, memory, attention, nudging, behaviour change frameworks, experimental design, statistical data analysis, etc.Thesis Experiment: "The Impact of a Virtual Reality Overview Effect on Pro-Environmental Consumer Behaviour." Show less

    • University of Glasgow

      2017 - 2021
      BSc Neuroscience & Psychology 1st Class Honours

      Activities and Societies: Captain of Hockey Team, Treasurer of Hockey Club, Member of Muay Thai Club, Volunteer at Service to the Homeless Studied the human brain from a molecular to a behavioural level, covering a wide range of topics in human biology and psychology. Gained practical research skills in chemistry and biology labs, quantitative and qualitative research, and statistical data analysis using R. Thesis Experiment: "Brand Bias Susceptibility: The Moderating Roles of Consumer Age, Gender and Personality Traits"

  • Experience

    • UC San Diego

      Jun 2019 - Jul 2019
      Neuroscience Research Assistant

      Internship at a research laboratory, investigating the underlying neurobiology of drug addiction. I assisted in running and analysing operant chamber experiments, investigating the addictive behaviour of rats towards opioids, cocaine, and nicotine vapor.

    • Neural Sense (PTY) LTD

      Jun 2021 - Aug 2021
      Neuromarketing Intern

      Internship at a neuromarketing agency, utilising consumer neuroscience to optimise product branding and marketing. I analysed retail eye-tracking data, co-created a product rebranding client presentation, ideated a client acquisition strategy and wrote about the grounded cognition theory of desire.

    • Universiteit van Amsterdam

      Jan 2022 - Apr 2022
      Psychology Researcher

      “The Impact of a VR Overview Effect on Pro-Environmental Consumer Behaviour.”From idea to academic publication. A novel RCT experiment, with 160 participants, VR experience, online behavioural and psychometric tests, data analysis, oral presentation and article write-up, within 4 months.

    • BeHive Consulting

      May 2022 - Aug 2022
      Behavioural Scientist

      Behavioural science applied to digital products (UX) and societal behaviour change:• Psychological competitor analyses & literature reviews• Intervention ideation & design: visual design prototypes & copywriting• Psychographic persona creation• Qualitative interviews & quantitative surveys• Primary research and secondary research• Behavioural science 101 workshop creation• Client communication (oral & written): presentations, reports, slide deck creation, etc.• Collaboration with behavioural scientists, UX designers and product managers Show less

    • Una Health

      Nov 2022 - May 2023
      Behavioural Scientist | UX Researcher

      Behavioural Scientist and User Researcher at an early-stage VC-backed HealthTech startup. Developing an app for people with type 2 diabetes, to enable positive lifestyle changes, sustainable behaviour change and improved health outcomes.• User research and product development, with a behavioural science lens• Identifying user needs, JTBD, psychographic & behavioural personas, product-market fit, etc. • Qual and quant user research: interviews, usability testing, survey, contextual inquiry, app behavioural data• Behavioural science integrated into UX design and copy writing• Coaching and health behaviour change psychology• Effective research playbacks, to inform company-wide strategic and tactical decisions• Collaboration across product, medical and commercial teams Show less

    • Nuance Behavior

      May 2023 - now
      Behavioural Scientist | Co-Founder

      Behavioural science x digital product design. We help tech product teams achieve real-world impact, user engagement, and growth by applying a nuanced understanding of human behaviour to product development.

    • Antler

      Sept 2023 - Dec 2023
      Entrepreneur in Residence

      Tech startup accelerator.One of the world's most active early-stage investors and largest communities of early-stage founders.

  • Licenses & Certifications

  • Volunteer Experience

    • Glasgow University Service to the Homeless

      Issued by University of Glasgow on Oct 2018
      University of GlasgowAssociated with Michael Delaney