
Rita Abrantes
PR Consultant

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About me
Product Manager - Offer & Innovation Life Insurance Plans/ IBIPs / Unit-linked
Education

Universidade Lusófona
2014 - 2017Bachelor's degree Management
ISEG - Executive Education
2017 - 2018Postgraduate Degree Marketing Management
ISEG - Lisbon School of Economics & Management
2018 - 2020Master's degree Marketing
Experience

Escola Superior Náutica Infante D. Henrique
Jul 2016 - Nov 2016PR ConsultantAlumni

Millennium bcp
Jan 2018 - Nov 2023Account Manager at Prestige Direto - Millennium BCP.Personalized remote management.Apply products and services of excellence to the individualized needs of each client in the portfolio.Analytical Skills.
Account Manager
Jan 2021 - Nov 2023Commercial Manager
Jan 2018 - Apr 2021

Generali Tranquilidade
Nov 2023 - nowProduct Manager - Offer & Innovation (Life insurance plans / IBIPs / Unit-linked )Macro and micro analysis of the surrounding market;Analysis of the current portfolio;Identify measures to retain and equip customers;Developing a global product offer model suited to market needs;Ensuring the optimization of the sales process;Preparing information to support the sales network;Preparing reports to monitor commercial activity;Defining commercial actions;Supporting product-related training activities;Placing the non-professional investor’ interests at the centre of retail investing (RIS). Show less
Licenses & Certifications

DMIFII - PERFIL DE CONSULTORIA PARA INVESTIMENTO
IFB - Instituto de Formação Bancária
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