Ilaria Cardani

Experience

• 

  Gruppo Mondadori

  Nov 1992 - Dec 2006

  As Hardcover Books Marketing Manager was in charge of all main initiatives from commercial campaigns to communication, budget control, inventory management and sales collateral.Managed a team of 4 Product Managers. Paperback and Mass Market Paperback Books Marketing Manager in charge of all main initiatives from commercial campaigns to communication, budget control, inventory management and sales collateral.Managed a team of 2 people. In charge of all PR and communication activities from advertising to press office. Responsible for marketing and communication activities of three publishing brands.Managed 1 person.

  • Marketing Manager at Sperling & Kupfer Editori, Frassinelli, Mondadori Informatica

    May 2006 - Dec 2006

  • Marketing Manager Paperbacks at Edizioni Mondadori

    May 2001 - Apr 2006

  • Head of PR and Communications Department

    Mar 1995 - Apr 2001

  • Junior PR and Communications Manager

    May 1993 - Feb 1995

  • Intern - Marketing Department

    Nov 1992 - Apr 1993
• 

  La Persona Giusta per Te

  Jan 2007 - now

  Founder and Director at 'La Persona Giusta per Te'

  'La Persona Giusta per Te' is the first and only Italian media and coaching company dedicated to adult education, relationships, lifestyle and wellbeing for successful women.Developed profitable business from scratch without any paid advertising.Growth of unique visitors to site continues to be 15% month on month.Revenue comes from sales of digital products (ebooks and coaching programs) and one on one coaching.