Deepika Uppada

Experience

• 

  Salesforce

  Jun 2019 - Jul 2022

  Being a Technical Support Engineer we troubleshoot the queries of our Enterprise customers related to SALESFORCE products or services they're using.

  • Salesforce Pardot Engineer

    Jun 2019 - Jul 2022

  • Customer Success Analyst

    Jun 2019 - Apr 2020
• 

  TechMatrix Consulting

  Aug 2022 - now

  Pardot (MACE) Consultant

  • Overall management of Pardot.• Strategic decision involving the email execution and Marketing activities. • Stake holder management (Onsite and Offsite).• Working Closely with Sales team to drive the email Campaigns.• Setting up Lead Scoring and Grading mechanism on Pardot.• Working closely with Presale team, website team and the sales team.• Setting up Pardot form handlers, for capturing their website data into Pardot applications.• Designing the engagement program for their newsletter campaign, and also website registration data capture. • Designing the Landing pages and creation. • Google Analytics: Third-party configuration- Capturing of the UTM parameters on the pardot assets.• Worked, on configuring Multiple Business Units, and there by set up the Marketing Data Sharing Rules(MDS), for transfer of the data within a respective BU.• Also, assisted on Pardot- Zoom Integration, using Zapier as the middleware. LinkedIn (Lead Gen) forms and B2BMA Dashboard set up. Show less