
Rodica Blaga

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About me
With over 15 years of dynamic experience in Trade Marketing & Category Management, and a solid foundation in Sales and Customer Development, I bring a touch of humor and a sprinkle of magic ✨ to every project.
Education

Ovidius University- Constanta
1998 - 2002University Law Degree Faculty of Law Gratuated
Universitatea Creștină „Dimitrie Cantemir” din București
2003 - 2004Post Graduate Courses in “Marketing and Business Negotiation” Marketing Post graduate.webp)
Scoala Nationala de Studii Politice si Administrative (SNSPA)
2023 - 2025Master's degree Business Administration and Management, General
Experience

Whiteland
Nov 2002 - Jan 2007• Organize and implement Trade promotions and BTL consumer promotion activities. • Contribute at development, planning and execution of most marketing activities (launches, brand strategy);
Trade Marketing Coordinator
Nov 2005 - Jan 2007Marketing Assistant
Nov 2002 - Nov 2005

PPG
Jan 2007 - Oct 2011Trade Marketing Manager• Plan, develop and evaluate trade activities in all channels;

TECHNO OFFICE
Aug 2012 - Aug 2016Marketing Manager• Responsible for developing and implementing the marketing & communication strategy to meet the company’s objectives in Romania;

Policolor-Orgachim Group
Sept 2016 - Nov 2023• Representing Trade Marketing department in business strategy development for medium and long term considering all distribution channels; • Manage investment budget and responsible for high ROI for each activity addressed to the market channels;• Actively involved in brands strategy and positioning together with other teams (Sales, Brand Management, Finance);
HR Business Partner
Jan 2023 - Nov 2023Trade Marketing Manager
Sept 2016 - Jan 2023

Lantmännen Unibake
Nov 2023 - nowCommunication & Talent Acquisition Partner
Sept 2024 - nowTalent Acquisition & Employer Branding Coordinator
Nov 2023 - Sept 2024
Licenses & Certifications
- View certificate

Sustainability Strategies
LinkedInFeb 2024 - View certificate

Employer Branding to Attract Talent
LinkedInFeb 2024 - View certificate

Communicating Employee Rewards
LinkedInFeb 2024
Languages
- enEnglish
- itItalian
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