Elaine Louisa Ang

Elaine Louisa Ang

Field Merchandiser

Followers of Elaine Louisa Ang298 followers
location of Elaine Louisa AngSingapore

Connect with Elaine Louisa Ang to Send Message

Connect

Connect with Elaine Louisa Ang to Send Message

Connect
  • Timeline

  • About me

    User

  • Education

    • The University of Huddersfield

      -
      Bachelor's degree (HONS) Fashion & Marketing
    • Nanyang Academy of Fine Arts

      -
      Diploma Fashion Merchandising & Marketing
  • Experience

    • P&G Prestige Products

      Jan 2009 - Dec 2011
      Field Merchandiser

      Permanent RoleJob Responsibilities:• Handled 9 renowned designer fragrance brands• Oversee visual merchandising of products according to planogram guidelines given by principal• Ensured healthy stock levels in boutiques, department stores and private perfumeries • Build rapport and established customer relationships with new and existing vendors to optimize brands’ presence and awareness• Negotiation with vendors for “premium” display spaces of products • Administrative and ad-hoc duties as assigned by manageme Show less

    • Mouawad

      Feb 2012 - Sept 2014
      Sales / Marketing Executive

      Permanent RoleMarketing Executive (June 2013 - Sep 2014)Sales Executive (Feb 2012 - May 2013)Job Responsibilities:• Involved in visual merchandising, inventory and other admin duties as assigned by management Liaised with external and internal stakeholders including customers, suppliers, partners, team members and management • Sourced for advertising opportunities online/offline • Manage production and distribution of marketing materials, assisted with copywriting• Sourced and secured collaborative partners and sponsors for in-boutique and external venue events to drive sales and retention efforts • Handled sales transactions, overall customer service and participation in Jewellery exhibitions • Involved in visual merchandising, inventory and other admin duties as assigned by management Show less

    • UBM Exhibition Singapore Pte Ltd

      Jan 2015 - Jul 2017
      Senior Marketing Executive

      Permanent RoleHalf of the marketing team behind the Singapore Jewellery and Gem Fair held at Marina Bay Sands Convention Centre occupying 10,000 sqm and 5-figure attendee numbers.Jobs Responsibilities:1) Visitor Promotion • Door to door visits to regional and local jewellery retailers, department stores and associations • Coordinated telemarketing campaigns with regional and local telemarketers 2) Database Management • Databuilding, Updating and Maintenance • Churning reports for analysis on market segments 3) Partnerships and Networking• Sourced, negotiated, secured local/regional jewellery trade associations and lifestyle partners to garner visitorship support for the exhibitions • Network with HNWI/VIP target audiences through attending events by media partners like Singapore Tatler, Indonesian Tatler, ICON 4) Other Duties:• Source venues for exhibition promotion roadshows • Liaise with appointed hotel for overseas trade buyer delegation groups/qualified hosted buyers • Managing marketing budget • Evaluation of marketing campaignsKey Accomplishments:- I successfully organized 4 trade buyer delegation groups consisting of VIP, key buyers and association members from Asia to attend the 2016 Singapore Jewellery and Gem Fair held at Marina Bay Sands – 70% increment from 2015. - I have also successfully organized private events in partnership with lifestyle partners targeting C-Level and HNWI guests held during and within the jewellery exhibition – 50% increment from 2015. - I Initiated and executed exclusive barter partnerships and sponsorships to drive visitorship for the jewellery exhibition, with minimum 10% contribution to overall exhibition visitor numbers – resulting in 90% cost savings for visitor promotion marketing targeting C-level and HNWI guests. - I championed the Database Management System for the Singapore Jewellery Fairs – meticulously maintained and reduced returned mails/emails to less than 3% year on year. Show less

    • Mummy's Market

      Sept 2017 - Sept 2018
      Business Development Executive

      Permanent RoleOne-third of the Kids Team behind the Kids World Fair held at the Singapore Expo with 6-figure attendee numbers.Job Responsibilities:• Prospecting sales leads and pitching to new potential customers under the Kids' portfolio• Accessing customers business objectives • Selling various marketing platforms such as Exhibition, Publication, School Outreach Programmes, Digital and Awards • Conceptualize brand activation campaigns for customers as part of value-added marketing efforts Maintain follow-up and active communication with customers from start to end of marketing campaignsKey Accomplishments:- I have acquired new customers contributing to 30-40% of sales objectives and retention of existing customers with 10-20% of increased spending. Notable clientele includes Prudential, Loacker, Vitakids, Medimex to name a few. Show less

    • WingsOverAsia Pte Ltd

      Nov 2018 - Feb 2019
      Sales and Marketing Lead, Venue Rental and Event Management

      Contract RoleMain point of contact for all event enquiries and overseeing event operations.Job Responsibilities:• Drive rental and marketing of spaces within facility through utilizing all relevant offline/online channels • Build, cultivate and maintain long term relationships with customers • Understand clients' needs and propose spaces • Prepare sales pitches, presentations and quotations • Liaise and work with internal/external parties to plan and execute events • Manage, assess, track and report analytics post events Key Accomplishments:- Secured notable clients like Changi Airport Group, Singapore Tourism Board, ST Engineering to name a few for various corporate functions ranging from Dinner and Dance to Meetings Show less

  • Licenses & Certifications

    • Business Model Roadmapping

      Singapore Manufacturing Federation
      Jan 2019
    • Selling Skills and Sales Strategies

      Singapore Manufacturing Federation
      Jan 2019