Ryan Nicole Gesicki, MCM, APHR

Ryan Nicole Gesicki, MCM, APHR

Creative Copywriter

location of Ryan Nicole Gesicki, MCM, APHRLos Angeles, California, United States

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  • Timeline

  • About me

    PHR Certified HR Professional

  • Education

    • University of Southern California

      2020 - 2022
      Master's degree Communication Management

      The Masters of Communication Management Program at USC has helped me grow my skills as a leader as well as learn how to motivate others through group projects assignments and effective organizational management techniques. I have learned various research and data analysis methods including how to appropriately and ethically conduct surveys, manage focus groups, run experiments, and analyze content using SPSS software. I am currently studying online marketing communication methods including… Show more The Masters of Communication Management Program at USC has helped me grow my skills as a leader as well as learn how to motivate others through group projects assignments and effective organizational management techniques. I have learned various research and data analysis methods including how to appropriately and ethically conduct surveys, manage focus groups, run experiments, and analyze content using SPSS software. I am currently studying online marketing communication methods including algorithmically enhanced pricing, influencer marketing, and e-commerce marketing analysis as well as intentional, authentic storytelling techniques. Show less

    • California State University, Long Beach

      2010 - 2012
      Bachelor of Arts - BA English Language and Literature, General
    • FIDM

      2007 - 2009
      Bachelor's degree Marketing
  • Experience

    • Freelance, self-employed

      Nov 2010 - Jan 2021
      Creative Copywriter

      I have been writing creative copy for websites, social media, email sequences, and ad campaigns for over ten years. I enjoy writing creative copy for projects and industries that I am passionate about including, travel, food, fitness, religion, as well as the sober community.

    • Rock Bottom Restaurant & Brewery

      Feb 2016 - Mar 2020
      Lead Bartender

      More than just checking off the boxes of daily cleaning chores, I built authentic relationships with regular clientele through meaningful connections, deeper than standard customer service. Many of these guests are still close friends of mine. My other standard Rock Bottom bartender duties included making drinks to company standards in a fast pace environment (individually averaging $2000-$3000 in sales for a six-hour shift). Adequately following proper drink and food handling procedures, making drinks to company and industry standards to ensure proper inventory counts, as well as exceptional cash handling procedures. In my final year at Rock Bottom, I took on bar management duties which included managing inventory, placing liquor orders, and coordinating employee schedules. During this time I also acted as the assistant event manager, booking our banquet room for various parties, developing menu options, and managing setup and teardown for all events. Show less

    • Barbells for Boobs

      Mar 2020 - Apr 2021
      Marketing Manager

      What began as a volunteer opportunity quickly turned into a full-time position. I worked directly with the Chief Marketing Officer and Content Manager to develop engaging and emotional campaigns that focused on the impactful stories of women impacted by breast cancer who participated in our fitness programs. This powerful and empathetic act of storytelling was imperative to retain donors and increase brand awareness and recognition.

    • Hylink Digital

      May 2022 - now

      ● Oversee, define, and enforce all human resource policies and procedures globally including recruitment, onboarding/offboarding, performance management, career development, and termination processes● Manage a team of 4 individuals across the US, LATAM, and APAC regions and report directly to the CEO● Managed various HRIS and project management platforms including Sapling, Gusto, Empuls, Coursera, Asset Panda, Jazz HR, Workable, Astril, Timecamp, Easy Llama, ClickUp, Insightful● Developed and executed the firm’s three committees (Steering, Senior, and Leadership) and the Hylink Mentorship and Internship programs from the ground up● Developed cultural initiatives across all regions to unite a globally diverse workforce Show less

      • People Operations Manager

        Dec 2023 - now
      • People Operations Specialist

        May 2022 - now
  • Licenses & Certifications

  • Volunteer Experience

    • Celebrate Recovery Leader

      Issued by Seacoast Grace Church on Jan 2016
      Seacoast Grace ChurchAssociated with Ryan Nicole Gesicki, MCM, APHR