Experience

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  Kronos incorporated

  May 2011 - Sept 2011

  Research analyst

  • Researched and compiled reports of the potential market for software attendance product expansion.

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  Pt. indotruck utama

  Dec 2011 - Jun 2013

  Marketing communication supervisor

  • Responsible for the marketing and communication annual budget of US$1,500,000 for 5 global equipment brands; Volvo, Renault, SDLG, Manitou, and Kalmar, reporting to the Board of Directors’ Chairman and Head of Marketing.• Planned and executed the marketing and communication functions which resulted in 4 regional roadshows, 3 high-profile exhibitions, and 2 airport billboard advertisements.• Created press releases, built media partnerships, and revamped a major corporate website interface. Show less

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  Mhe-demag

  Aug 2013 - Aug 2016

  • Conducted market research to plan and develop the company's positioning and localization product strategy that was then applied to individual APAC branches.• Led and coordinated all of the local marketing teams’ marketing and communication campaigns across branches in APAC including Singapore, Malaysia, Indonesia, Thailand, Taiwan, Philippines, Vietnam, and Australia.• Acted as an administrator for the SAP Customer Master Database to maintain and streamline the database for sales lead management and also trained new users in the operation of the SAP system.• Enhanced the company’s online customer satisfaction survey by integrating an NPS scoring system to ensure social listening, which increased customer engagement. Show less • Created localized marketing and communication materials for the Indonesia region, including promotions, advertisements, newsletters, digital marketing, media relations, and sales tools while reporting to the President Director in Indonesia and the Regional Marketing Manager.• Generated new distribution channels for equipment sales through local agencies and e-commerce platforms that delivered a product sales increase.• Planned and executed social engagement events for the Indonesia region which resulted in a new product launching, 8 high-profile exhibitions, and 5 networking events.• Carried out market intelligence analysis including conducting surveys, analyzing government statistics, and assisting the Regional Marketing Manager in market research.• Simplified the CRM SAP database customer categorization resulting in increased data analysis effectiveness. Show less

  • Senior Regional Marketing Executive

    Jun 2015 - Aug 2016

  • Marketing Executive

    Aug 2013 - Dec 2015
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  Skylight consulting inc.

  Oct 2018 - Apr 2020

  Business analyst

  • Streamlined cost and expense system for the biggest e-commerce company in Japan by creating a standardized operation financial management template that reduced its expenses.• Managed project that involved stakeholder surveys, defining business requirements, and coordinating schedules for global teams located in Singapore, Shanghai, Philippines, and Japan to establish new service and IT systems for a Multinational Company’s business expansion within Japan.• Researched and compiled business analysis reports for different countries’ market potentials for business expansions including Indonesia, Vietnam, Thailand, Nigeria, and South Africa. Show less

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  Skylight america inc.

  Aug 2020 - Jun 2021

  Junior consultant

  • Research, analyze, and compile market reports for Skylight America’s business clients and partners in various industry including automotive, retail (D2C), and online education.• Develop and design Skylight America website and website contents that align with Skylight Japan’s marketing guidelines.• Support a client in their sales and marketing department to improve future sales growth opportunities through their website, digital marketing, and influencer marketing.

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  Melaleuca:the wellness company

  Jun 2021 - now

  International marketing manager

  • Lead cross-functional global team to support marketing strategy, end-to-end new product development, communicate brand priorities, ensure critical initiatives are on track, and address issues that resulted in successful product launchings ranging from vitamins, healthy food, personal care, and household cleaning products.• Conducting analysis and data reporting on trends, competitive analysis, consumer insight, and product performance to grow the Health and Wellness products.• Partner with Sales Team to create and execute consumer strategy in promotions and sales tools.• Support the development of Annual Brand Plans, Campaigns, and Messaging to ensure global standards across different countries. Show less