Experience

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  Delta beverages pvt ltd

  Jan 2004 - Feb 2006

  It support analyst

  - Responsible for rollout and administration of Symantec Antivirus - 100 sites, 10 000 clients- Maintained desktop and network systems for two major user sites - Head Office, Chibuku- Part of team who pioneered the online help desk and user reference area

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  Curtleys group

  Mar 2008 - Aug 2016

  Grew the digital business by connecting solopreneurs with full stack marketers - P&L Management, revenue forecasting and business planning- Key Account Management and Client Relationship Management- People Management, hiring and appraisals Grew B2B portfolio to 50 accounts and managed 200+ projects- New business development, cross/up-selling- Budget control, service costing and cashflow analysis- Managing strategic & creative execution and output Scoped and co-ordinated client projects- Client account administration and billing

  • Managing Director

    Mar 2012 - Aug 2016

  • Account Director

    Jan 2010 - Feb 2012

  • Account Manager

    Mar 2008 - Dec 2009
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  Oncue communications

  Jan 2009 - Dec 2015

  Personal brand coach

  Delivered over 100 monthly workshops for 2500+ TV and radio presenters - Appeared in Success Magazine and the popular Centurion Business Forums- Joined the International Coach Federation and the Professional Speakers Association of South AfricaPERSONAL BRAND COACH"Ask Thumiso Masoha about personal branding and you’ll get a lively discussion of how personal branding can make every facet of career and life more engaging, fun, and successful. Mix that together with his experience in communications & marketing, passion for human potential, and avid pursuit of innovation, you’ll know why clients dubbed him the ‘Personal Branding Guru." ~ Ana Carrilho, owner Show less

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  Apple

  Sept 2010 - Aug 2016

  Sales coach

  Trained over 2500 Vodacom, Telkom and MTN store sales people- Helped facilitate successful launch of iPhone 6S/Plus, 7, iPad mini 4, iPad Pro 1

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  Thumiso.com

  Mar 2012 - now

  The freedom coach

  13 years guiding next generation leaders as they build strong brands and shape culture.

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  Np digital south africa

  Sept 2016 - Mar 2021

  Turned around Culture and Ops portfolios in the COOs officeStrategic HR: Managed transformation projects to reduce churn and improve productivity- Pioneered strengths-based leadership development and training managers as coaches- Developed internship programme to attract and retain Gen Z talent- Spearheaded diversity and inclusion and increased ACI representation in lead rolesOperations Management: Reduced project delivery lead time by 50% and improved NPS scores- Instituted a KPI-driven process to link operational and team goals to organisational goals and track business unit performance - Introduced use of project SCRUMs and new tech Workbook- Documented and operationalised processes for cross-functional Team Leads Show less Grew B2B portfolio managing sales, client onboarding and account teams- Delivered R20m+ revenue across multiple disciplines: SEO, Performance and Digital Marketing, Content Production and Media Buying.- Increased average client spend 10-20% YoY by improving results reporting- Reduced cost of media sales 15% by consolidating buying- R500K monthly revenue publications, Google and LinkedIn paid adsKey Accounts: B2C: MiWay, African Bank, South African Airways, SA Express, UnileverB2B: Kimberly Clark, Konica Minolta, The Document Warehouse Show less

  • Managing Director

    Mar 2018 - Mar 2021

  • Business Unit Director

    Sept 2016 - Mar 2021
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  Allan gray orbis foundation

  Mar 2019 - Feb 2025

  Mentor

  6 years helping Candidate Fellows become strong intrapreneurs- Advise on personal branding, networking, career planning and leadershipSpent 2024 helping talented artisans become strong entrepreneurs - Advise on brand building, lead generation, conversion and customer fulfillment

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  Demographica

  May 2021 - Jan 2025

  Turnaround specialist helping challenger and disruptor brand CMOs win- Realigned Sales and Marketing team playbooks to maximise ROI & increase win rate- Supported CX and EX Heads with programme design and implementation- Championed agency transformation as a member of the EX, Diversity & Inclusion Committee and Culture ClubSectors: Financial Services, Professional Services Firms, IT & TelecommsKey Accounts: FirstRand Group, Sasol, Onafriq, Nedbank Commercial, Discovery Business, Capitec Business, TransUnion, EOH, Bossard, Pnet, EPPF, DigiCape, HID Global Show less

  • Client Partner

    Nov 2022 - Jan 2025

  • Projects Director

    May 2021 - Oct 2022
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  Fcb africa

  Feb 2025 - now

  Cxo

  Building Africa’s most loved brands one partnership at a time #NeverFinished