Kathryn Walsh

Experience

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  Bourne Galletly Medical Practice

  Jun 2010 - Jul 2010

  Event Organiser (Temporary)

  I organised a very successful celebratory opening ceremony, promoting new Surgery expansion, including creating and sending invitations to officials, developers and staff, and catering for the event (including designing and commissioning a cake for the occasion). I also produced a digital slideshow of the new expansion development, and a large pictorial display showing the photographic history of the Practice. I liaised with the local newspaper and wrote a press release about the event, which was published. This project required initiative and strong organisational and communication skills. Show less

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  The University of Leeds

  Jun 2011 - Jun 2012

  Student Ambassador and Tour Guide

  I directed tours for prospective students and parents on the Leeds University Open Days of the School of Design and the various facilities and studios, giving insights into the courses available. This allowed me to gain significant experience in organising and directing groups, and for further developing my communication skills. I was highly commended for my efficient, helpful manner, and considered a very positive asset to the School, due to my successful progression from Under- to Post-Graduate, demonstrating my appreciation for the University and the city of Leeds. Show less

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  Freelance

  Jan 2012 - Jan 2013

  Copywriter

  I produced engaging and to-the-brief pieces, always ensuring that each work of long or short copy reflected quality, initiative, and accuracy. With a specific tone of voice and the desired audience always in mind, these assisted with brand association and connectivity.

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  Clearsilver Brand Marketing

  Jan 2012 - Jan 2012

  Work Experience

  I conducted two sets of two-week work experience with Clearsilver, a successful Leeds-based creative agency. I was delegated several highly engaging briefs, which aided the development of my copywriting and design skills, both for live and potential new briefs and clients. I learnt a great deal from this invaluable experience, which proved very beneficial to my practice and understanding of working in an agency.

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  University of Leeds

  Dec 2012 - Apr 2013

  Design & Marketing Consultant (Temporary)

  I was commissioned by the University of Leeds School of Design to temporarily assist with its revised marketing scheme. This primarily involved aiding their student admissions marketing scheme, and also managing several other highly engaging tasks. These included rejuvenating the School of Design Facebook page to boost interactivity, and co-ordinating the voluntary student tour guides on up-coming undergraduate and postgraduate Open Days.With increasing task requests made throughout my contract, this demanded flexibility and prioritising, with good time-management skills, and it was imperative that all work produced was on-brand and accurately represented the University of Leeds. Show less

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  Enjoy Digital

  May 2013 - Jan 2018

  My role as PR Account Executive involved generating and implementing content marketing strategies and campaigns, whilst also supporting these with PR efforts to achieve media and regional and national awareness. As Content Executive at Enjoy Digital I utilised my skills in the development of content marketing, particularly related to strategy generation, search optimisation campaigns, and crafting engaging copy to promote a client's products and services across various digital media.

  • PR Account Executive

    Jan 2016 - Jan 2018

  • Content Executive

    May 2013 - Feb 2016
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  Clearsilver Brand Marketing

  Apr 2018 - Jan 2020

  Senior Account Manager

  Incorporating my diverse skills across content marketing, social media, account handling and client management, PR, copywriting, design and SEO, I worked for a broad range of exciting start-up SMEs, leading B2B and B2C clients and national franchises in numerous sectors, including; consumer goods and retail, food and drink, higher education, charity, and corporate sectors.

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  Made by Bridge

  Apr 2018 - Nov 2019

  Senior Account Manager

  I utilised my diverse skills across content marketing, social media and SEO for a broad range of industrial B2B and service B2C clients.

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  Zebra Marketing & Communications Ltd

  Feb 2020 - now

  Furthering our expansive client offering through integrated communications, across social media, PR, SEO, copywriting, analytics and reporting, awards, design, events, and account services. Utilised my PR, content marketing, copywriting and social media skills for a wide range of exciting clients and sectors.

  • Communications Manager

    Jun 2021 - now

  • Account Manager

    Feb 2020 - now