Caesar Putranto Herlambang

Experience

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  Gunadarma University

  Oct 2011 - Nov 2012

  Asisten Laboratorium Multimedia dan Robotika

  Create robots

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  PT. Dua Empat Tujuh

  Dec 2013 - Apr 2015

  Developer Analyst

  Develop ETL process for client

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  PT. XL Axiata Tbk

  Apr 2015 - Nov 2017

  Sr. Officer - Postpaid Analytics

  - Support weekly and monthly business performance update for directors meeting- Extrapolating and forecasting business performance- Support other team with analytics insight- Produce Insight to overcome management question over Subscriber, Revenue, Line Process, Inventory Allocation and other marketing related sector - Create and present the insight and initiative to XL Chief Revenue Management Officer- Support Business Owner strategy by providing adhoc report- Design and provide datamart of Postpaid- Interpret, visualize and communicate data insights and findings- Automate data flow process to shorten report delivery time Show less

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  OVO (PT Visionet Internasional)

  Nov 2017 - May 2018

  Business Analyst

  • Create daily business performance report and analytics.• Create analytic viz• Create Cohort Analytics• Analyzing and Detecting Fraud Customer or Merchant• Customer Base Management• Automate Reporting• Customer Profiling• Predictive customer analytics• Analyzing marketing campaign

• 

  PayPro Indonesia

  May 2018 - Aug 2018

  Assistant Manager of Data Analytics

  • Campaign impact and prediction• Developing dashboard and reporting

• 

  Bukalapak

  Aug 2018 - Mar 2019

  Data Scientist

  - Giving insight for Promo, Cashback, and Voucher products- Handling COO and VP ad-hoc request about growth and fraud in Promo, Cashback and Voucher products- Doing research in fraud prevention and detection- Create machine learning for prediction in increasing GMV and fraud prevention

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  Telkomsel

  Apr 2019 - now

  Leading analytics (data scientists and data engineers) team to refine the Telkomsel's data as valuable assets related to lifestyle such as :* Machine learning model to create high propensity score to install apps, answer survey, buy products, and change device* Ready-to-use heuristic segment for survey and campaign* A/B testing scenario for optimizing campaignLeading the team with agile framework and proper task assignment. And the most important thing is to keep the positivity mental heath in the entire lifestyle analytics teamLeading product team in the evolution and improvement of tSurvey.id . Deciding the roadmap, product requirement, and development prioritization. Show less • Lead the ideation and technical development to launch innovative products based on Telkomsel's browsing, mobility, usage and network data.• Establish big data monetization business by generating products from the biggest telco provider in Indonesia to multi-national company and Indonesia government• Handling partnership and drive product development with nationwide and international third-party partners• Heavily involved in product lifecycle and design, data warehouse catalog, and sales pitching deck• Defining vision and strategy for a technical product Show less

  • Manager Enterprise Loyalty and Program Management

    Jan 2025 - now

  • Manager of Enterprise CVM, VAS and Roaming Connectivity

    Feb 2024 - Jan 2025

  • Head of Telco Loan, API, and Financial Advanced Analytics Department

    Feb 2023 - Feb 2024

  • Head of Lifestyle Analytics and tSurvey.id Product (MSIGHT)

    Jun 2021 - Feb 2023

  • Product Owner

    Apr 2019 - Jun 2021