Aleis Stokes, APR

Aleis Stokes, APR

Sales and Marketing Associate

Followers of Aleis Stokes, APR2000 followers
location of Aleis Stokes, APRWashington, District of Columbia, United States

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  • Timeline

  • About me

    Chief External Relations Officer at Municipal Securities Rulemaking Board

  • Education

    • Penn State University

      1999 - 2003
      B.A. Communications/Public Relations; Minor: Sociology

      Activities and Societies: Penn State Lion Ambassadors, Public Relations Student Society of America (PRSSA), Penn State Dance Marathon (THON™)

  • Experience

    • Ryan Homes

      Jun 2003 - May 2004
      Sales and Marketing Associate

      Achieved 100 percent of sales goal set by management on monthly basis.Walked prospective buyers through detailed cost analysis and contract forms.Completed comprehensive competitive analyses of other new communities in region.

    • Advisory Board

      May 2004 - Feb 2006
      Senior Marketing Associate

      Planned and orchestrated executive meetings and events for nationwide healthcare professionals and optimized the guest experience. Strategically marketed services to healthcare institutions in a regional sales ​territory. ​​Served as Marketing Associate Career Pathing Committee Liaison, mentored newly onboarded Advisory Board staff, increased team onboarding efficiency, and highlighted organizational placement opportunities.

    • Mortgage Bankers Association

      Mar 2006 - Dec 2008
      Public Affairs Specialist

      ​Served as a primary media and financial mainstream press contact and diplomatically managed crisis communications for industry-wide trade associations during 2008 financial meltdown crisis.​​Managed Public Relations outsourced agency relationship, developed national press release content, edited crisis communications, and mitigated negative industry impact.​​Established trade, local, and national print and broadcast media contacts, coordinated press briefings and public relations events, and created compelling national press releases. Show less

    • ICBA

      Dec 2008 - Jan 2024

      Managing Communications Department, hiring, training, and directing Communications Team, developing/executing communications strategy, and differentiating ICBA in the financial services arena.​Partnering with Executive Committee, providing internal and external communication strategy insight and recommendations to company CEO, senior leaders, and Board of Directors, and facilitating a successful organizational messaging process.​​Leveraging media opportunities, preparing CEO speeches, presentation strategy and content, and expanding organizational sphere of influence and market presence among key banking industry audiences.​​​Collaborating with interdepartmental executives, anticipating government relations, product, and service issues, designing and structuring advocacy and innovation messaging, positively impacting legislative decisions and regulatory outcomes, and advancing industry reputation and brand awareness. Show less

      • Senior Vice President, Communications

        Dec 2013 - Jan 2024
      • Vice President, Media and Public Relations

        May 2011 - Dec 2013
      • Director, Public Relations

        Dec 2008 - May 2011
    • Municipal Securities Rulemaking Board

      Jan 2024 - now
      Chief External Relations Officer

      Leads the MSRB’s corporate communications, stakeholder engagement and government relations functions.

  • Licenses & Certifications

    • Diversity, Equity and Inclusion Certificate Program

      Public Relations Society of America (PRSA)
      Sept 2021
    • Accreditation in Public Relations (PR)

      Public Relations Society of America (PRSA)
      Nov 2012
  • Volunteer Experience

    • Member

      Issued by Page Society
      Page SocietyAssociated with Aleis Stokes, APR