Keith Peterson

Keith Peterson

Senior Messaging Engineer

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location of Keith PetersonIron River, Wisconsin, United States

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  • Timeline

  • About me

    Senior Director of Technical Services at Adswerve, Inc.

  • Education

    • BenchMark Learning Center

      2003 - 2003
      2355 Upgrading Exchange 5.5 to Exchange 2000
    • BenchMark Learning Center

      2002 - 2002
      1572 Implementing and Managing Exchange Server 2000
    • BenchMark Learning Center

      2001 - 2001
      1026c Exchange Server 5.5 Concepts and Admin
    • BenchMark Learning Center

      2000 - 2000
      922 Supporting Win NT 4.0 Core Tech
    • KRS Computer and Business School

      1999 - 2000
      A+ Cert Networking and Hardware and Software fundamentals
  • Experience

    • McAfee

      Jan 1999 - Jan 2008
      Senior Messaging Engineer

      Senior messaging lead on all messaging aspects of 1000-employee company, acting as Project Lead for a variety of complex initiatives. • Directed several projects including the transition from a firewall filtered email to IronMail filtered email, designing and installing a new email architecture that included messaging services, Sendmail services, firewalls, spam filtering, virus scanning, MX records, mailer tables, DNS entries, IronMail, access tables, and alias table entries • Increased disaster preparedness by designing current email disaster recovery scenario for Secure; improved program supported internal compliance requirements • Constructed the company’s mass email server, and monitored all email related systems 24.7• Increased email access by installing and upgrading a clustered Good Link server to support mobile access for users • McAfee acquired Secure Computing Corp. in 2008• San Jose headquarters, but worked out of Roseville, MN office Show less

    • MoneyGram International

      Jan 2008 - Jan 2010
      Senior Infrastructure Engineer

      As a senior member of the messaging team and Design Lead on key messaging projects was responsible for thoroughly monitoring and improving the ticket handling in the Middleware Team and developed infrastructure for clustered services, active-active failover, and disaster recovery. • Managed three to five complex, extensive upgrading and redesign projects annually • Improved disaster recovery, data consolation, and availability and increased collaboration among different teams and functions• Facilitated a supportive and inclusive work environment, mentoring junior employees• Dallas headquarters, but worked out of Minneapolis, MN office Show less

    • RBA Consulting

      Apr 2010 - Mar 2012
      Messaging Architect | Consultant

      Directed projects across the globe impacting thousands of users, designing and implementing widely available and site resilient Exchange solutions for global operations. • Engineered migrations from Exchange 2003/2007 to Exchange 2010 in collaboration with team • Migrated more than 100,000 mailboxes• Created technical documentation crossing several platforms• Piloted Office 365 technology before release to the public

    • Virteva

      Jan 2012 - Jun 2015

      Directed the messaging and collaboration projects, from presales to closeout, and a 4-member team of consultants, driving completion of more than 80 projects annually, valued at more than $2.5M. Spearheaded professional development, performance reviews and led the daily tasks of the team to ensure accuracy, quality, and development. • Introduced the post-migration support and training to PS projects, allowing company a go-to-market solution that managed all projects increasing the average deal size by more than $10K and a 35% increase in project work, strengthened client relationships and project outcomes• Mentored junior consultants, coaching on processes, prioritization, and project development Show less

      • Practice Lead - Messaging and Collaboration Team

        Jan 2014 - Jun 2015
      • Senior Consultant

        Jan 2012 - Jan 2015
    • Crossfuze

      Mar 2012 - Jul 2021

      Leading development and management of resources and practice, identifying continuous improvement initiatives to strengthen performance, quality, revenue, and client relationships. • Responsible for the performance of two teams with 12 consultants, managing KPIs while administering 150+ annual projects valued at $3.5M in revenue and growing the project portfolio• Built the Microsoft practice team from 4 to 10 consultants• Established new practices, including one that brought in $850K revenue in its first year • Changed scope of T&M projects to prevent dormancy in project funding and eliminate potential losses between planned and realized revenue• Streamlined team to focus on areas of strength, resulting in CSAT scores in the 9.3 – 9.6 range and increasing the ABR to more than $10/hour Show less

      • Professional Services Manager

        Mar 2012 - Jul 2021
      • Professional Services Manager

        Mar 2012 - Jul 2021
    • Adswerve, Inc.

      Jul 2021 - now

      Responsible for leading and managing the delivery of professional services to over 1000 Direct Marketers and Agencies. This includes overseeing project management, consulting, implementation, and support services to ensure high-quality and timely delivery. Collaboration with various departments to drive customer success, meet business objectives, and contribute to revenue growth.Develop and implement the strategic vision for the Technical Services department in alignment with overall business goalsProvide leadership, guidance, and direction to the Technical Services teamBuild and maintain strong relationships with clients to understand their needs and ensure the successful delivery of servicesWork closely with sales teams to identify new opportunities for the Technical Services team within existing client accounts, as well as new clientsOversee the project management and delivery processes to ensure projects are completed on time, within scope, and within budgetDesign and implement best practices for resource allocation, project planning, and executionRecruit, train, and mentor a high-performing Technical Services teamFoster a collaborative, flexible, and innovative work environment that encourages professional growthEstablish and maintain quality standards for service deliveryManage the financial aspects of the Technical Services team, including budgeting, forecasting, and profitability analysis.Identify opportunities for cost optimization and revenue generationCollaborate with sales, marketing, product development, and other departments to ensure a cohesive approach to client engagement and service deliveryIdentify and mitigate risks associated with service deliveryImplement effective strategies to address challenges and obstacles in project execution and revenue generation Show less

      • Senior Director of Technical Services

        Oct 2024 - now
      • Director Of Technical Services

        Jul 2021 - Oct 2024
  • Licenses & Certifications

    • A+ Certification

      CompTIA
    • Microsoft Certified Information Technology Professional- Exchange 2010 Enterprise Messaging Administrator

      Microsoft
    • Cloud Digital Leader

      Google Cloud
      Dec 2022
      View certificate certificate