Experience

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  Abp network

  Aug 2006 - Aug 2008

  Sr executive - new media

  On Air Promotions • Planning and creating the look and feel of the programmes through promos / in-content elements.• Efficiently undertaken pre-launch and launch activities of various new programmes• Creating bands, lower bands, templates, bugs for the promotions regularlySponsorships • Production of the sponsorship tags, doing the voiceovers. • Scheduling & cancellations of advertisements • Ensuring correct placement of advertisements • Sending out weekly reports to assist Ad-Sales. Show less

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  Newsx (direct news private limited)

  Nov 2008 - Jun 2010

  Sales coordinator/ executive

  • Serviced Corporate, PSUs & Govt. clients like Nokia, Samsung, BSNL, MTNL, Ministry Of Defense etc.• Generate revenues by servicing set of clients under the supervision of category head.• Worked within a team and provide support for big pitches by Analyzing market trends, competition tracking.• Develop new accounts & manage and forecast information based on market conditions• Interact with programming / marketing teams to develop ad-sales solutions for the client.• Ensure that all the commercials are run as per the paper work sent & if inventory is full then reschedule the same by coordinating with the team as well as agency. • Coordinate with the traffic team as well for the on-air operations work(Billing, Sponsorships, Running Tags etc) Show less

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  Youmint media

  Aug 2010 - Mar 2012

  Manager- sales

  • Identify prospective clients, generating business from new accounts and developing them to achieve higher market share/ consistent profitability.• Interact with the existing clients extensively to discuss various product lines and ensure repeat and referral business.• Good relationships with Corporate’s & Ad Agencies• Implementing business strategies to enhance market visibility and product awareness.• Identifying and explore new markets and tap profitable business opportunities.• Ensure effective implementation of the campaigns and achievement of the set revenue targets.• Identifying prospective alliance partners and entering into strategic alliances Show less

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  Ht media group

  Mar 2012 - Jan 2017

  •Engaging day to day with the agencies for new business for the group sites.•Hunter/Business Development Role•Agency & Client servicing •Responsible for Up Selling •Assisting agencies to pitch for Hindustantimes & Livemint properties •Coordinating internally with the operations for optimizing the campaign •Responsible to develop the Delhi region •Strategizing for new business (Innovation) •Coordinating with finance team for billing •Coordinate with agency / client for payments Show less

  • Sr Manager - Digital Ad Sales

    Apr 2016 - Jan 2017

  • Manager AdSales

    Mar 2012 - Apr 2016
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  Quikr

  Jan 2017 - Jan 2018

  Senior manager
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  Zillion

  Feb 2018 - Jan 2023

  Business lead - digital solutions promotions & media

  Responsible for building an analytically driven marketing platform for brands to target PAYBACK customers for various branding initiatives designed to optimize ROI through different channels.